Social Media Executive

Platform Digital; Petaling Jaya; On-site; MYR 60,000 - 90,000; Full time

Job summary

Platform Digital is seeking a social media professional to craft data-driven strategies and manage monthly content plans for client brands in a fast-paced environment.

You will coordinate with creative teams, monitor trends, and deliver timely reports while identifying upsell opportunities. Strong English and interpersonal skills are essential, Bahasa Malaysia a plus.

Qualifications

• Bachelor's degree preferred.
• Strong communication and interpersonal skills.
• Ability to manage multiple projects under pressure.
• Knowledge of social media platforms, trends, and best practices.
• Strong analytical skills to interpret data for decisions.
• Excellent written and verbal English (Bahasa Malaysia a bonus).
• Proactive, independent problem-solver.
• Thrives in fast-paced, creative environments.
• Experience in influencer marketing or paid social is a plus.
• Team player with a can-do attitude.
• Keen to learn, grow, and lead accounts.

Responsibilities

• Work closely with clients to understand objectives and develop social media strategies aligned with monthly goals.
• Create monthly content plans that align with brand and tone of voice, and manage timely delivery of assets.
• Communicate effectively with clients to manage expectations and provide campaign updates.
• Liaise between creative team and client to ensure outputs meet briefs and expectations.
• Monitor social media trends and provide insights to improve campaign performance.
• Collaborate with project management to ensure campaigns are on time and within budget.
• Identify opportunities to upsell and cross-sell additional services to existing clients.
• Prepare weekly and monthly reports on campaign performance with optimization recommendations.

Skills

Communication

Interpersonal skills

Multitasking

Social media knowledge

Analytics

English proficiency

Proactive mindset

Team player

Growth mindset

Influencer marketing

Education

Bachelor's degree

Job description

• Work closely with clients to understand their business objectives and develop social media strategies that align with their monthly goals
• Create monthly content plans that align with the client's brand and tone of voice, and manage the timely delivery of all social media assets
• Communicate effectively with clients to manage their expectations and provide regular updates on campaign performance
• Act as a liaison between the creative team and the client to ensure that all creative output is aligned with the client brief and meets their expectations
• Monitor social media trends and provide insights to the client to improve campaign performance
• Work with the project management team to ensure that all campaigns are executed on time and within budget
• Identify opportunities to upsell and cross-sell additional services to existing clients
• Prepare weekly and monthly reports on campaign performance and provide recommendations for optimization

Qualifications:

• Bachelor's degree (preferred)
• Strong communication and interpersonal skills
• Ability to work well under pressure and manage multiple projects simultaneously
• Knowledge of social media platforms, trends, and best practices
• Strong analytical skills and the ability to interpret data to drive decision-making
• Excellent written and verbal communication skills in English (Bahasa Malaysia is a plus).
• A proactive mindset - someone who takes initiative and problem-solves independently.
• Comfortable in fast-paced, creative environments with multiple moving parts.
• Bonus: basic understanding of influencer marketing or paid social media campaigns.
• Team player with a “no task too small” attitude.
• Hungry to learn, grow, and eventually lead your own accounts.