Digital Marketing Executive

WTEC Group Berhad; Malaysia; On-site; MYR 33,000 - 67,000; Full time

Job summary

WTEC Group Berhad is seeking a dynamic digital marketing assistant to craft and run multi-channel campaigns across Google Ads, Meta, LinkedIn, and other platforms. You will manage social channels, create engaging content, and support email marketing efforts.

Fresh graduates or freelancers with relevant portfolios are encouraged to apply. Proficiency in Bahasa Malaysia and English is preferred, with opportunities to grow in a vibrant team.

Qualifications

• Fresh graduates or freelancers with portfolio in digital marketing welcome.
• Bachelor/Diploma in Marketing or related field is preferred.
• Google Ads / Facebook Blueprint certificates are a plus.

Responsibilities

• Develop, implement, and manage digital marketing campaigns across Google Ads, Facebook, LinkedIn, Instagram, TikTok.
• Manage and optimize company social media accounts to boost engagement and brand awareness.
• Create, curate, and publish engaging content aligned with branding.

Skills

Digital marketing

SEO/SEM

Social media management

Email marketing

Copywriting

Video editing

Graphic design

Analytics

Independence & teamwork

Education

Bachelor’s degree in Marketing/Communications/Business

Diploma in Marketing/Communications/Business

Tools

Google Ads

Facebook Ads Manager

Canva

HubSpot

Mailchimp

Premiere Pro

CapCut

Final Cut

Photoshop

Illustrator

Job description

• Develop, implement, and manage digital marketing campaigns across multiple platforms (Google Ads, Facebook Ads, LinkedIn, Instagram, TikTok, etc.).
• Manage and optimize company social media accounts to boost engagement, followers, and brand awareness.
• Create, curate, and publish engaging content (posts, videos, blogs, infographics) aligned with company branding.
• Edit short-form videos and design marketing materials (posters, infographics, social media creatives, etc).
• Initiate new sales opportunity, identify customer needs & provide solutions to new / existing and potential customers.
• Monitor and analyze campaign performance using analytics tools (Google Analytics, Meta Business Suite, etc.) and prepare regular reports.
• Collaborate with Sales and Marketing teams to align marketing strategies with business goals.
• Manage email marketing campaigns, newsletters, and customer engagement initiatives.
• Manage email marketing campaigns, newsletters, and customer engagement initiatives.
• Oversee online reputation management, including responding to customer reviews and inquiries.
• Support website updates, including product/service information, promotions, and landing pages.
• Support website updates, including product/service information, promotions, and landing pages.
• Strong knowledge of digital marketing channels (SEO, SEM, social media, email, content marketing).
• Plan and execute SEO/SEM strategies to increase website traffic and improve search engine rankings.
• Proficiency in digital tools (Google Ads, Meta Ads Manager, Canva, HubSpot, Mailchimp, etc.).
• Hands-on skills in video editing (Premiere Pro, CapCut, Final Cut, or similar) and graphic design (Canva, Photoshop, Illustrator, etc).
• Excellent communication and copywriting skills.
• Creative mindset with ability to design and execute engaging campaigns.
• Analytical skills to interpret data and optimize campaigns.
• Ability to work independently and as part of a team.
• Knowledge of e-commerce and online sales strategies is a plus.

Requirements

• SPM or Fresh graduates with relevant skills, passion, or freelance/part-time experience in digital marketing are welcome.
• Diploma or Bachelor’s degree in Marketing, Communications, Business, or related field.
• Certification in Google Ads, Facebook Blueprint, or other digital marketing platforms is an advantage.
• Past Portfolio of video editing and design work are an advantage.
• Must be fluent in Bahasa Malaysia and/or English (spoken and written).