SMB Channel Manager - Central

maxine; Malaysia; On-site; MYR 120,000 - 180,000; Full time

Job summary

Maxis is seeking a channel sales leader to drive the SME segment through indirect channels and strategic partnerships. You will develop and execute growth initiatives, build strong partner networks, and use data insights to optimise performance.

Collaborating with marketing, product and support teams, you will ensure partners are equipped to sell Maxis mobile, broadband and fixed solutions, while maintaining high standards of operational excellence and customer-centricity across the channel.

Responsibilities

• Develop and execute channel sales strategies with clear revenue and partner recruitment objectives.
• Recruit, build, and nurture SME channel partner relationships with training and resources.
• Utilise data analytics to monitor performance and optimise strategies and incentives.
• Enable partners with product updates and market insights to sell Maxis solutions.
• Identify and solve channel challenges, adapting plans to market trends.
• Collaborate with internal teams to support partners and align cross-functional efforts.
• Champion customer-centric channel approaches for SME needs.
• Ensure accountability and high standards of operational excellence.

Job description

Are you ready to get ahead in your career? We want to empower you to turn your ambitions into achievements. We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others. Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world. To realise our vision to become Malaysia's leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.

Why does this job exist and why is it critical?

This role is responsible for developing and managing indirect sales channels to drive Maxis's SME segment growth. This role drives consistent SME channel sales results through strategic planning, robust partner relationship-building, and operational excellence. The manager cultivates key habits to achieve revenue targets, partner recruitment, and market penetration, ensuring efficiency and effectiveness in all channel activities.

Job Description

• Develop and execute channel sales strategies, setting clear objectives (revenue, partner recruitment) and tracking performance using KPIs and CRM systems (eg SalesForce) to achieve SME overall revenue goals.
• Recruit, build, and nurture strong, collaborative relationships with SME channel partners, providing tailored support, training, resources, and prompt conflict resolution to foster trust.
• Utilise data analytics to monitor channel performance, identify trends, and make informed decisions to optimise strategies, partner incentives, and overall channel effectiveness.
• Enable partners by effectively communicating product updates, market insights, and best practices; ensuring they are well-equipped and empowered to sell Maxis mobile, broadband and fixed solutions successfully.
• Proactively identify and solve channel-related challenges, developing contingency plans and adapting strategies based on market trends, competitor activities, and partner feedback.
• Collaborate effectively with internal teams (e.g. , marketing, product, support) to ensure partners receive comprehensive support and to align cross-functional efforts for channel success.
• Champion a customer-centric approach within the channel, guiding partners to understand and deliver value based on the specific needs of SME customers.
• Ensure accountability for channel outcomes, manage commitments to partners and stakeholders effectively, and maintain high standards of operational excellence and follow-through

Maxis values diverse voices & people. We hire and reward our employees based on capability & performance - regardless of ethnicity, gender, age, education, religion, nationality or physical ability.