Senior Performance Specialist - Ecommerce

Omnicom Media Asia Pacific; Petaling Jaya; On-site; MYR 89,000 - 156,000; Full time

Job summary

Omnicom Media Asia Pacific is seeking a Senior Performance Specialist - Ecommerce to join our fast-paced digital performance team in Malaysia. You will manage end-to-end Ecommerce campaigns, optimize ROAS and GMV, and collaborate with agencies to drive strategic initiatives.

You will build and optimize campaigns across Facebook, Google, Shopee, Lazada, and other platforms, monitor performance, and deliver actionable insights through regular reporting. This role rewards curiosity and teamwork.

Qualifications

• 3–5 years of direct Ecommerce campaign management experience.
• Strong knowledge of ROAS, CPA, CPC, ROI and related metrics.
• Proficient with reporting tools such as Google Analytics and social ads platforms.

Responsibilities

• Build, monitor and optimize Ecommerce campaigns across Facebook, Google, Shopee, Lazada and other platforms.
• Set up campaigns according to best practices and brief, optimize budget and spend.
• Maintain reporting and develop action plans based on performance.
• Monitor KPIs like Reach, Engagement, conversions, CPA and CPC.
• Collaborate with internal and external partners to streamline operations.
• Campaign auditing, data QA, and daily tracking.

Skills

Campaign management

Analytical thinking

Advanced Excel

Team player

Tools

AdWords Editor

Facebook Power Editor

Google Analytics

Shopee

Lazada

Job description

Are you someone who likes to have fun at work? Are you passionate about driving results and making an impact? Do you enjoy working in a fast-paced, dynamic environment where no two days are the same? If so, we want to speak with you!

We are seeking professionals to join our rapidly growing digital performance team. This is an exciting opportunity with extensive learning curve. As a Senior Performance Specialist - Ecommerce, you will be responsible for Ecommerce campaign management which involves creating, managing, analyzing, and optimizing. This position will also work with agencies to ensure strategic optimization initiatives are met.

Responsibilities:

• Build monitor and optimize Ecommerce campaigns across Facebook, Google, Shopee, Lazada and other Ecommerce platforms
• Ensure campaigns are set-up according to best practices and brief, drive maximum efficiency and optimum performance in campaign set-up, optimizations, budget/spend management, etc.
• Maintain reporting, analyze performance, and develop action plans
• Optimize performance based on business goals (ROAS, GMV, CPA, etc)
• Manage budget optimization, pacing, and forecasting
• Identify and test emerging opportunities
• Collaborate with internal and external partners to develop processes to streamline operations
• Supports competitive monitoring and analysis
• Communicate with team members on campaign developments, timelines, and results
• Monitor and report on KPIs including but not limited to Reach, Engagement, conversions, CPA, cost, and cost per click
• Create and review weekly/monthly performance reports
• Additionally, this position may be required to perform other responsibilities as assigned
• Campaign auditing, data QA, and daily tracking

Requirements:

• 3-5 years of direct experience managing Ecommerce campaigns with a proven track record of meeting/exceeding performance goals
• In-depth understanding of key industry metrics and the ability to recognize how they might impact the business (ROAS, CPA, CPC, ROI, etc.)
• Tech savvy and comfortable using search, social and display ad management tools (AdWords Editor & Facebook Power Editor etc.)
• Creative experience is a plus (writing ad copy etc.)
• Familiarity with reporting platforms, i.e. Google Analytics, Facebook, Shopee, Lazada etc.
• Ability to manage multiple tasks and deliver results in a fast-paced environment
• Meticulous and attention to detail
• Good to have Advanced knowledge of Excel
• Last but not the least a good team player