Ecommerce Specialist

Omnicom Media Asia Pacific; Petaling Jaya; On-site; MYR 60,000 - 90,000; Full time

Job summary

Omnicom Media Asia Pacific in Malaysia is seeking a Performance Specialist - Ecommerce to manage and optimize ecommerce campaigns across Facebook, Google, Shopee, Lazada and other platforms. You will build, monitor, and analyze campaigns, ensuring they align with briefs and performance goals in a fast-paced environment.

You'll report on KPIs, create weekly and monthly performance insights, and collaborate with internal and external partners to improve ROAS, GMV, and CPA.

Qualifications

• 1-2 years of direct experience managing Ecommerce campaigns.
• In-depth understanding of key metrics (ROAS, CPA, CPC, ROI).
• Familiarity with reporting platforms (Google Analytics, Facebook, Shopee, Lazada).
• Ability to manage multiple tasks in a fast-paced environment.

Responsibilities

• Build, monitor and optimise Ecommerce campaigns across Facebook, Google, Shopee, Lazada and other Ecommerce platforms.
• Ensure campaigns set-up according to best practices and briefs; drive efficiency and performance.
• Maintain reporting, analyse performance, and develop action plans.
• Optimize performance based on business goals (ROAS, GMV, CPA).
• Manage budget optimization, pacing, and forecasting.
• Identify and test emerging opportunities.
• Collaborate with internal and external partners to streamline operations.
• Monitor and report on KPIs (Reach, Engagement, conversions, CPA, CPC).
• Create and review weekly/monthly performance reports.

Skills

Advanced Excel

Tech savvy

Team player

Multitasking

Tools

AdWords Editor

Facebook Power Editor

Google Analytics

Job description

Are you someone who likes to have fun at work? Are you passionate about driving results and making an impact? Do you enjoy working in a fast-paced, dynamic environment where no two days are the same? If so, we want to speak with you!

We are seeking professionals to join our rapidly growing digital performance team. This is an exciting opportunity with extensive learning curve. As a Performance Specialist - Ecommerce, you will be responsible for Ecommerce campaign management which involves creating, managing, analyzing, and optimizing. This position will also work with agencies to ensure strategic optimization initiatives are met.

Responsibilities:

• Build monitor and optimise Ecommerce campaigns across Facebook, Google, Shopee, Lazada and other Ecommerce platforms
• Ensure campaigns are set-up according to best practices and brief, drive maximum efficiency and optimum performance in campaign set-up, optimizations, budget/spend management, etc.
• Maintain reporting, analyze performance, and develop action plans
• Optimize performance based on business goals (ROAS, GMV, CPA, etc)
• Manage budget optimization, pacing, and forecasting
• Identify and test emerging opportunities
• Collaborate with internal and external partners to develop processes to streamline operations
• Supports competitive monitoring and analysis
• Communicate with team members on campaign developments, timelines, and results
• Monitor and report on KPIs including but not limited to Reach, Engagement, conversions, CPA, cost, and cost per click
• Create and review weekly/monthly performance reports
• Additionally, this position may be required to perform other responsibilities as assigned
• Campaign auditing, data QA, and daily tracking

Requirements:

• 1-2 years of direct experience managing Ecommerce campaigns with a proven track record of meeting/exceeding performance goals
• In-depth understanding of key industry metrics and the ability to recognize how they might impact the business (ROAS, CPA, CPC, ROI, etc.)
• Tech savvy and comfortable using search, social and display ad management tools (AdWords Editor & Facebook Power Editor etc.)
• Creative experience is a plus (writing ad copy etc.)
• Familiarity with reporting platforms, i.e. Google Analytics, Facebook, Shopee, Lazada etc.
• Ability to manage multiple tasks and deliver results in a fast-paced environment
• Meticulous and attention to detail
• Good to have Advanced knowledge of Excel
• Last but not the least a good team player