Responsible for managing digital partnership portfolios, driving partner performance, and executing growth initiatives. Oversees partner onboarding projects, conducts business reviews, and collaborates with internal and external stakeholders to optimize customer journeys, strengthen partner engagement, and achieve business growth through digital distribution channels.
Key Responsibilities:
Digital Partner Acquisition & Ecosystem Growth
- Identify, assess, onboard, and manage digital partners across fintech, digital banking, e-commerce, healthcare, loyalty, and ecosystem platforms.
- Develop and execute growth plans for assigned partner portfolios.
- Evaluate partnership opportunities and prepare business recommendations for management review.
- Participate in commercial discussions and implementation planning for new partnerships.
- Lead onboarding projects and coordinate cross-functional workstreams to ensure successful launches.
Digital Performance, Analytics & Optimization
- Manage partner performance against agreed sales, conversion, acquisition, and engagement targets.
- Analyze customer journeys, partner performance, and campaign effectiveness to identify opportunities for growth.
- Prepare business reviews and performance reports for partners and management.
- Drive initiatives to improve digital sales conversion, customer experience, and operational efficiency.
- Collaborate with Product, Marketing, Operations, Underwriting, and Technology teams to achieve business objectives.
Digital Campaigns & Commercial Enablement
- Plan and execute joint digital marketing campaigns and customer engagement initiatives.
- Develop partner activation plans to drive awareness, customer acquisition, and sales growth.
- Support the design and execution of co-branded campaigns and digital promotional activities.
- Track campaign performance and recommend optimization initiatives.
- Ensure partners are equipped with appropriate sales tools, marketing materials, and training resources.
Platform, Process & Compliance Management
- Lead implementation and integration activities, including APIs, customer onboarding journeys, and digital enablement projects.
- Ensure operational readiness and successful partner launches.
- Coordinate governance and compliance requirements with Legal, Compliance, Risk, and Operations teams.
- Identify opportunities for process enhancement, automation, and operational improvements.
- Monitor adherence to regulatory and company requirements across partnership activities.
Relationship Management & Digital Training
- Act as the primary relationship manager for assigned partners.
- Conduct regular business reviews and growth discussions with partners.
- Manage issue resolution and coordinate stakeholder support to ensure high service standards.
- Deliver training sessions and capability‑building programs to partners.
- Build strong long‑term relationships that drive sustainable business growth.
Key Requirements
- Bachelor's Degree in Business, Marketing, Insurance, Finance, Digital Business, or equivalent.
- 2 to 4 years of relevant experience within Life Insurance, Digital Partnerships, Business Development, FinTech, E-Commerce, Digital Banking, or related industries.
- Good understanding of Life Insurance products and digital distribution channels.
- Experience managing partners, projects, or strategic initiatives.
- Strong commercial mindset and stakeholder management skills.
- Excellent analytical, communication, and presentation capabilities.
- Familiarity with APIs, CRM platforms, digital ecosystems, and customer acquisition channels.
- Proficient in AI‑enabled productivity tools such as ChatGPT for task simplification.