Senior Executive / Assistant Manager, Sales & Marketing (Property Development)

Varia Land Sdn. Bhd.; Petaling Jaya; On-site; MYR 90,000 - 150,000; Full time

Job summary

Varia Properties in Malaysia is seeking a Senior Executive / Assistant Manager, Sales & Marketing to lead marketing strategies for property developments, boost sales performance, and strengthen branding. You will collaborate with internal teams, agencies, and partners to deliver impactful campaigns and successful launches.

The role covers corporate branding and project marketing, including digital marketing, campaign management, and sales support.

Qualifications

• Bachelor's degree in Marketing, Mass Communication, Business or equivalent.
• Minimum 3–5 years of relevant experience in sales and marketing, preferably within the property development industry.
• Strong understanding of property marketing, corporate branding, digital marketing and campaign management.
• Hands-on experience in social media management, content creation and marketing communications.
• Proficient in English and Bahasa Malaysia; Mandarin an added advantage.

Responsibilities

• Develop and execute marketing strategies for corporate branding and property development projects.
• Manage brand positioning, marketing communications and promotional campaigns.
• Oversee content creation, copywriting and marketing materials to ensure brand consistency.
• Coordinate with creative agencies and vendors on branding and advertising initiatives.
• Digital Marketing & Campaign Management: Manage social media platforms, website content and digital marketing activities.
• Plan and execute integrated marketing campaigns across digital and offline channels.
• Monitor campaign performance, lead generation and marketing effectiveness.
• Prepare marketing proposals, presentations and performance reports.
• Work closely with the sales team to support property launches, sales targets and promotional activities.
• Coordinate roadshows, events, exhibitions and other sales and marketing initiatives.
• Prepare sales presentations, brochures, advertisements and promotional materials.
• Conduct market research and competitor analysis to identify market trends and opportunities.

Education

Bachelor's Degree in Marketing

Experience in sales and marketing

Tools

Meta Business Suite

Google Analytics

Microsoft Office

Job description

Senior Executive / Assistant Manager, Sales & Marketing (Property Development)

Join Varia Properties as a Senior Executive / Assistant Manager, Sales & Marketing, where you will play a key role in developing and executing marketing strategies to promote our property developments, drive sales performance and strengthen corporate and project branding. You will work closely with internal teams, external agencies and business partners to ensure effective marketing campaigns, successful project launches and strong market positioning.

This role offers exposure to both corporate branding and property project marketing, covering digital marketing, campaign management and sales support.

What You'll Do:

Develop and execute marketing strategies for corporate branding and property development projects.

Manage brand positioning, marketing communications and promotional campaigns.

Oversee content creation, copywriting and marketing materials to ensure brand consistency.

Coordinate with creative agencies and vendors on branding and advertising initiatives.

Digital Marketing & Campaign Management:

Manage social media platforms, website content and digital marketing activities.

Plan and execute integrated marketing campaigns across digital and offline channels.

Monitor campaign performance, lead generation and marketing effectiveness.

Prepare marketing proposals, presentations and performance reports.

Work closely with the sales team to support property launches, sales targets and promotional activities.

Coordinate roadshows, events, exhibitions and other sales and marketing initiatives.

Prepare sales presentations, brochures, advertisements and promotional materials.

Conduct market research and competitor analysis to identify market trends and opportunities.

Budget & Stakeholder Management:

Assist in planning and monitoring marketing budgets and expenditures.

Liaise with internal teams, advertising agencies, vendors, consultants and external stakeholders.

Ensure timely execution and delivery of marketing activities.

Support business development initiatives and perform other duties as assigned by management.

What We’re Looking For:

Bachelor's Degree in Marketing, Mass Communication, Business or equivalent.

Minimum 3–5 years of relevant experience in sales and marketing, preferably within the property development industry.

Strong understanding of property marketing, corporate branding, digital marketing and campaign management.

Hands‑on experience in social media management, content creation and marketing communications.

Familiar with Meta Business Suite, Google Analytics and other digital marketing tools.

Good command of English and Bahasa Malaysia; Mandarin is an added advantage.

Proficient in Microsoft Office, particularly PowerPoint, Word and Excel.

Strong communication, presentation, analytical and interpersonal skills.

Creative, organised, detail‑oriented and able to manage multiple projects independently.

Resilient and adaptable in a fast‑paced working environment.

Your application will include the following questions:

• Which of the following statements best describes your right to work in Malaysia?
• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as an Assistant Marketing Manager?
• Which of the following languages are you fluent in?
• Which of the following Microsoft Office products are you experienced with?
• Do you have experience with Search Engine Marketing (SEM)?
• Do you have experience in a sales role?

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