Senior Ecommerce Category & Channel Strategist

Danone; Kuala Lumpur; Presencial; MYR 120.000 - 180.000; Jornada completa

Descripción de la vacante

Danone is seeking a skilled Ecommerce Marketing professional to lead online planning, manage assortment, pricing, promotions and media investments while driving ROI and shopper conversion across online platforms.

The role includes coordinating trade sampling and roadshow activations with cross-functional teams, leveraging digital marketing experience and MS Office proficiency to optimize the eCommerce shopper journey.

Formación

• Bachelor's degree in Business, Marketing, or a related field.
• 2–5 years of relevant experience in FMCG, consumer goods, eRetailers, or related industries.
• Experience in roles such as Channel & Category Development Manager, Trade Marketing Manager, Category Manager, Marketing Solutions Manager, or similar commercial and marketing positions.
• Additional exposure to digital marketing and performance marketing will be an added advantage.
• Strong proficiency in Microsoft Office applications, particularly Excel and PowerPoint.
• Good understanding of the eCommerce shopper journey and eCommerce ecosystem.
• Knowledge of eCommerce digital media solutions, including CPAs, Marketing Solutions, and related digital marketing platforms.
• Strong analytical, communication, and stakeholder management skills with the ability to work effectively across cross-functional teams.

Responsabilidades

• Lead the development and execution of Ecommerce Online planning across assortment, pricing, promotions, media investments, ROI and shopper conversion.
• Coordinate trade sampling and roadshow activations with cross-functional stakeholders.
• Drive Ecommerce strategy to optimize online performance and customer experience.

Conocimientos

Excel

PowerPoint

Ecommerce knowledge

Digital marketing exposure

Analytical skills

Stakeholder management

Cross-functional collaboration

Communication skills

Educación

Bachelor's degree

Herramientas

MS Office

Descripción del empleo

Danone is seeking a skilled Ecommerce Marketing professional to lead online planning, manage assortment, pricing, promotions and media investments while driving ROI and shopper conversion across online platforms.

The role includes coordinating trade sampling and roadshow activations with cross-functional teams, leveraging digital marketing experience and MS Office proficiency to optimize the eCommerce shopper journey.