Senior Category & Channel Development Executive

Danone Specialized Nutrition (Malaysia) Sdn Bhd; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

Danone Specialized Nutrition (Malaysia) Sdn Bhd invites applications for a Senior Category & Channel Development Executive in Kuala Lumpur. The role focuses on developing and executing Ecommerce Online planning, managing assortment, pricing, promotions, media investments and ROI across online platforms.

You will coordinate trade sampling and roadshow activations with cross-functional stakeholders and drive shopper conversion through data-driven strategies and collaboration with marketing and

Qualifications

• Bachelor's degree in Business, Marketing or related field.
• 2–5 years of relevant FMCG, consumer goods, eRetailers, or related industries experience.
• Experience in Channel & Category Development, Trade Marketing or similar roles.
• Exposure to digital marketing and performance marketing is a plus.
• Strong proficiency with Excel and PowerPoint.

Responsibilities

• Lead development and execution of Ecommerce Online planning including assortment, pricing, promotions, media investments, ROI and shopper conversion across online platforms.
• Coordinate trade sampling and roadshow activations with operational requirements and cross-functional stakeholders.
• Collaborate with sales, marketing and supply chain to optimize online performance and ROI.

Skills

Analytical skills

Communication

Stakeholder management

Cross-functional collaboration

Ecommerce knowledge

Digital marketing exposure

Education

Bachelor's degree in Business/Marketing

Tools

Excel

PowerPoint

Job description

Senior Category & Channel Development Executive

This role leads to the development and effective Ecommerce Online planning execution by managing assortment, pricing, promotions, media investments, ROI and shopper conversion across online platforms. In addition, the candidate executes the trade sampling and roadshow activations by coordinating operational requirements and cross function stakeholders.

• Minimum Bachelor's Degree in Business, Marketing, or a related field.
• Minimum 2 years to 5 years of relevant experience,in FMCG, consumer goods, eRetailers, or related industries.
• Experience in roles such as Channel & Category Development Manager, Trade Marketing Manager, Category Manager, Marketing Solutions Manager, or similar commercial and marketing positions.
• Additional exposure to digital marketing and performance marketing will be an added advantage.
• Strong proficiency in Microsoft Office applications, particularly Excel and PowerPoint.
• Good understanding of the eCommerce shopper journey and eCommerce ecosystem.
• Knowledge of eCommerce digital media solutions, including CPAS, Marketing Solutions, and related digital marketing platforms.
• Strong analytical, communication, and stakeholder management skills with the ability to work effectively across cross-functional teams.

Danone is a world leading food company built on three business lines; Specialized Nutrition, Waters and Fresh Dairy Products. Danone’s mission is bringing health through food to as many people as possible and we want to invite people to join the movement for a healthier world. We recognize the power people have to impact the world through their daily choices. Each time we eat and drink, we vote for the world we want to live in. We believe a healthy body needs healthy food. And healthy food needs a healthy planet, and this is what our new signature One Planet One Health embodies

Danone is committed to create and live an inclusive & diverse environment, which will drive our growth as a business, as teams, as members of communities & as individuals. Valuing diversity is recognizing and respecting human differences and similarities. Our aim is to ensure that all employees and applicants are given equal opportunity and that our organization is representative of our consumers and society

We commit to foster an inclusive working environment where we celebrate all types of diversity, both visible and invisible, which includes age, race, gender, nationality, disability, background, education, religion, beliefs, thinking style, perspectives and sexual orientation

We believe that our differences will make the difference

For more information, please visit our website at https://careers.danone.com/sea/en/home.html

What's next
Willing to start your meaningful journey?