Senior Area Sales Executive (Sabah-based)

Beiersdorf; Kuala Lumpur; On-site; MYR 180,000 - 280,000; Full time

Job summary

Beiersdorf (Malaysia) Sdn. Bhd. seeks a results-driven Sales Leader to drive growth and profitability across the Sabah-based territory, building strong relationships with key customers, distributors, and partners.

You will develop regional sales strategies, lead a high-performing team, monitor performance, and collaborate with Marketing, Supply Chain, Finance, and Product teams. Requirements include a bachelor’s degree, 5+ years FMCG experience, strong analytical, negotiation, and presentation

Qualifications

• Bachelor’s degree in Business or related field.
• 5+ years of FMCG experience, preferably in beauty or personal care.
• Strong analytical, commercial, negotiation, and presentation skills.
• Results-driven and customer-oriented.
• Proficient in MS Office.
• Good command of spoken and written English.

Responsibilities

• Drive sales growth and profitability through strategic business development, sales leadership, and effective customer engagement across the assigned territory.
• Develop and execute regional sales strategies aligned with company objectives.
• Identify business opportunities, market trends, and growth potential.
• Drive revenue growth and market share expansion through sales planning and execution.
• Monitor competitor activities and recommend actions to maintain competitiveness.
• Achieve sales, volume, and profitability targets.
• Develop annual sales forecasts, budgets, and territory plans.
• Monitor trade spend and business investments.
• Track sales performance and implement corrective actions as needed.
• Manage the sales pipeline and ensure accurate forecasting.
• Lead, coach, mentor, and develop sales personnel.
• Conduct performance reviews, coaching sessions, and training programs.
• Foster a high-performance culture focused on accountability, collaboration, and continuous improvement.
• Support succession planning and talent development initiatives.
• Build and maintain strong relationships with key customers, distributors, dealers, and business partners.
• Negotiate commercial agreements to achieve mutually beneficial outcomes.
• Resolve major customer issues and maintain high customer satisfaction.
• Strengthen channel partnerships to improve market penetration and sales performance.
• Analyze market trends, customer needs, and competitor activities.
• Prepare sales reports, forecasts, and business performance updates for management.
• Provide strategic recommendations based on sales data and market insights.
• Ensure accurate and timely reporting of sales activities.
• Collaborate with Marketing, Supply Chain, Finance, Operations, and Product teams to achieve business objectives.
• Coordinate product launches, promotional activities, and customer engagement programs.
• Support the implementation of company policies, processes, and compliance requirements.

Skills

Sales leadership

Analytical skills

Negotiation

Presentation skills

MS Office

English proficiency

Education

Bachelor's degree in Business or related field

Tools

MS Office

Job description

Job Details

• Contract Type: Limited / Full-Time
• Job Start Date: 10/12/2026
• Country / City: Malaysia / Kuala Lumpur
• Company: Beiersdorf (Malaysia) SDN. BHD.
• Job Function: Sales

Your Tasks

I. Role Purpose

Drive sales growth and profitability through strategic business development, sales leadership, and effective customer engagement across the assigned territory.

II. Key Accountabilities

1. Sales Strategy & Business Development

• Develop and execute regional sales strategies aligned with company objectives.
• Identify business opportunities, market trends, and growth potential.
• Drive revenue growth and market share expansion through effective sales planning and execution.
• Monitor competitor activities and recommend actions to maintain competitiveness.

2. Sales Performance Management

• Achieve sales, volume, and profitability targets.
• Develop annual sales forecasts, budgets, and territory plans.
• Monitor trade spend and business investments.
• Track sales performance and implement corrective actions as needed.
• Manage the sales pipeline and ensure accurate forecasting.

3. Team Leadership & Development

• Lead, coach, mentor, and develop sales personnel.
• Conduct performance reviews, coaching sessions, and training programs.
• Foster a high-performance culture focused on accountability, collaboration, and continuous improvement.
• Support succession planning and talent development initiatives.

4. Customer & Channel Management

• Build and maintain strong relationships with key customers, distributors, dealers, and business partners.
• Negotiate commercial agreements to achieve mutually beneficial outcomes.
• Resolve major customer issues and maintain high customer satisfaction.
• Strengthen channel partnerships to improve market penetration and sales performance.

5. Market Intelligence & Reporting

• Analyze market trends, customer needs, and competitor activities.
• Prepare sales reports, forecasts, and business performance updates for management.
• Provide strategic recommendations based on sales data and market insights.
• Ensure accurate and timely reporting of sales activities.

6. Cross-Functional Collaboration

• Collaborate with Marketing, Supply Chain, Finance, Operations, and Product teams to achieve business objectives.
• Coordinate product launches, promotional activities, and customer engagement programs.
• Support the implementation of company policies, processes, and compliance requirements.

Your Profile

• Bachelor's degree or higher in Business or a related field.
• At least 5 years of FMCG experience, preferably in beauty or personal care.
• Strong analytical, commercial, negotiation, and presentation skills.
• Results-driven and customer-oriented.
• Proficient in MS Office.
• Good command of spoken and written English.

Additional information

Territory Coverage: Based in Sabah, covering Kota Kinabalu, Keningau, and Labuan, with monthly travel across the assigned territory.