Senior Affluent Deposits Product Lead

RHB Banking Group; Kuala Lumpur; On-site; MYR 90,000 - 130,000; Full time

Job summary

RHB Banking Group in Malaysia is seeking a Senior Specialist, Consumer Deposits Affluent to drive growth and manage affluent deposit products, delivering superior customer experiences and hitting business targets.

You will develop strategic plans, analyse markets, collaborate with sales, marketing and branches, oversee end-to-end product lifecycle, ensure regulatory compliance, and report performance to senior management.

Qualifications

• 5–7 years of experience in product management, particularly within consumer banking and deposit products.
• Experience with affluent segments and deposit product launches.
• Strong analytical, communication, and stakeholder management skills.

Responsibilities

• Develop and implement strategic plans for affluent deposit products, including product features, pricing, and promotional campaigns, to meet revenue and market share objectives.
• Conduct in-depth market research and competitive analysis to identify opportunities and threats, and to ensure RHB's affluent deposit offerings remain competitive and innovative.
• Collaborate with sales, marketing, and branch teams to ensure effective product distribution, training, and customer engagement for the affluent segment.
• Monitor and analyze product performance, customer feedback, and market trends to identify areas for improvement and propose new product enhancements or solutions.
• Manage the end-to-end product lifecycle for affluent deposit products, from conceptualization and development to launch and post-launch performance review.
• Ensure compliance with all internal policies, regulatory requirements, and industry best practices related to deposit products and affluent customer management.
• Act as a subject matter expert for affluent deposit products, providing guidance and support to internal stakeholders.
• Prepare and present regular reports on product performance, market insights, and strategic recommendations to senior management.
• Cultivate strong relationships with key internal and external stakeholders, including product development, operations, legal, and compliance teams.

Skills

Product management

Affluent banking

Market analysis

Education

Bachelor's degree in Business Administration/Finance/Marketing

Master's degree preferred

Tools

Excel

PowerPoint

Word

Job description

RHB Banking Group in Malaysia is seeking a Senior Specialist, Consumer Deposits Affluent to drive growth and manage affluent deposit products, delivering superior customer experiences and hitting business targets.

You will develop strategic plans, analyse markets, collaborate with sales, marketing and branches, oversee end-to-end product lifecycle, ensure regulatory compliance, and report performance to senior management.