Sales & Marketing Manager

Dormani Hotel Kuching; Kuching; On-site; MYR 100,000 - 180,000; Full time

Job summary

Dormani Hotel Kuching is seeking an experienced Sales & Marketing Manager to lead revenue growth and brand strategy across hotel lines. You will align commercial strategy with execution, oversee campaigns, manage pipeline growth, and drive customer acquisition to maximize market share and ROI.

Responsibilities include developing strategic plans, directing omni-channel marketing, optimizing conversions, and leading a high-performing team.

Qualifications

• Experience leading sales & marketing teams.
• Proven track record in revenue growth.
• Strong brand strategy and digital marketing experience.

Responsibilities

• Develop and execute commercial plans to achieve revenue targets.
• Oversee sales pipeline performance and optimize conversions.
• Direct omni-channel marketing spanning digital, events, PR.
• Oversee brand messaging across touchpoints.
• Direct SEO strategy and content for inbound leads.
• Lead and evaluate performance of sales & marketing team.
• Manage budgeting and ROI for campaigns.
• Provide weekly revenue forecasts and attribution reports.

Skills

Sales leadership

Strategic thinking

Data-driven

Team management

Tools

CRM systems

Analytics tools

Campaign management tools

Job description

We are seeking an experienced and results-driven Sales & Marketing Manager to lead our revenue growth, brand strategy, and customer acquisition efforts. In this pivotal role, you will align commercial strategy with execution, overseeing campaigns, managing pipeline growth, and leading our sales and marketing initiatives to maximize market share and ROI.

Key Responsibilities

Sales Strategy & Execution

Develop and execute strategic commercial plans to achieve revenue targets and expand the customer base.

Oversee sales pipeline performance, monitor lead flow, and optimize conversion rates across channels.

Build and maintain relationships with key strategic accounts, partners, and stakeholders.

Marketing & Brand Strategy

Direct omni-channel marketing strategy, spanning digital marketing, content, social media, events, and PR.

Conduct market research and competitor analysis to identify emerging trends, pricing opportunities, and positioning strategies.

Oversee brand messaging to ensure consistency across sales collateral, digital touchpoints, and customer interactions.

Direct organic search and SEO strategy—overseeing technical optimization, keyword research, and high-converting content creation to drive quality inbound leads and increase domain authority.

Team Leadership & Performance Management

Lead, mentor, and evaluate performance across sales and marketing team members.

Establish clear key performance indicators (KPIs) and track team goals on a weekly, monthly, and quarterly basis.

Budgeting & Analytics

Manage and allocate the sales and marketing budget to optimize Return on Investment (ROI).

Utilize CRM and analytics tools to deliver weekly revenue forecasts and campaign attribution reports to executive leadership.

Commercial Mindset

Ability to balance creative brand strategy with analytical, revenue-driven sales execution.

Leadership & Drive

High ownership mindset with proven ability to manage cross-functional initiatives and hold teams accountable.

Tools Proficiency

Experience with CRM systems, digital analytics, and campaign management tools.