Sales Manager / Business Development Manager (German MNC/ Industrial Automation)

Private Advertiser; Selangor; On-site; MYR 120,000 - 160,000; Full time

Job summary

Private Advertiser in Malaysia seeks a Sales Manager / Business Development Manager to lead industrial sales and drive new business across territories. You will manage key accounts, conduct regular site visits, and collaborate with marketing and technical teams to tailor proposals and close deals.

The role requires a bachelor’s degree in a related field, 7–8 years in industrial sales, and 2–3 years in a leadership position, with expertise in industrial automation and related solutions.

Qualifications

• Bachelor’s degree in engineering or related discipline is required.
• 7-8 years of industrial sales experience with 2-3 years in a leadership role.
• Experience in Industrial Automation, PLC, IIoT, or related solutions.
• Strong network in relevant markets and OEM/Machine Builder segments.

Responsibilities

• Develop and execute sales strategies to identify, pursue, and secure new business opportunities.
• Build and maintain long-term relationships with key customers and stakeholders as the primary account contact.
• Conduct regular customer visits and business reviews to drive upselling and retention.
• Prepare and deliver tailored proposals, presentations, quotations, and commercial solutions.
• Monitor market trends, competitor activities, and customer feedback for growth opportunities.
• Maintain accurate customer records, sales pipelines, and activity reports via CRM systems.
• Collaborate with Marketing, Operations, Technical, and other internal teams to meet customer requirements.
• Negotiate contracts, pricing, and terms to achieve profitable outcomes.
• Represent the company at industry events, trade shows, and networking activities to generate leads.

Skills

Industrial Automation

PLC & Control

IIoT & Digitalization

OEM Market Knowledge

Process Automation

Factory Automation

Machine Building

Food & Beverage

Oil & Gas

Water & Wastewater

Education

Bachelor’s degree in engineering, Electrical, Electronics, Mechatronics, Automation, Industrial Engineering, or related discipline

Job description

Sales Manager / Business Development Manager (German MNC/ Industrial Automation)

Develop and execute sales strategies to identify, pursue, and secure new business opportunities across assigned accounts and territories.

Build and maintain long-term relationships with key customers and stakeholders, serving as the primary account contact.

Conduct regular customer visits and business reviews to understand needs, drive upselling/cross-selling, and support customer retention.

Prepare and deliver tailored sales proposals, presentations, quotations, and commercial solutions.

Monitor market trends, competitor activities, and customer feedback to identify growth opportunities.

Maintain accurate customer records, sales pipelines, and activity reports through CRM systems.

Collaborate with Marketing, Operations, Technical, and other internal teams to meet customer requirements.

Negotiate contracts, pricing, and commercial terms to achieve profitable business outcomes.

Represent the company at industry events, trade shows, and networking activities to generate leads and strengthen market presence.

Requirements

Education

Bachelor’s degree in engineering, Electrical, Electronics, Mechatronics, Automation, Industrial Engineering, or related discipline.

Experience

Minimum 7-8 years of industrial sales experience.

At least 2-3 years in a sales management or leadership position.

Experience in Industrial Automation, Electrical Connectivity, Control Systems, PLC, IIoT, Industrial Networking, or related solutions.

• Industrial Automation Solutions
• PLC & Control Systems
• IIoT and Digitalization Solutions
• Machine Builder/OEM Market Knowledge

Preferred Industry Experience

• Process Automation
• Factory Automation
• Machine Building (OEM)
• Food & Beverage Manufacturing
• Oil & Gas
• Water & Wastewater

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NGUYEN THI DOAN | R23116355