Sales Manager (AFH)

RGE; Selangor; On-site; MYR 60,000 - 120,000; Full time

Job summary

RGE in Malaysia is seeking a dynamic B2B Sales Manager (AFH) to grow our Away-From-Home sales. You will develop and execute sales strategies, expand AFH accounts, and drive revenue growth across Horeca, Food Service, Healthcare, and institutions.

The role requires building strong relationships with distributors and key accounts, delivering market insights, and collaborating with marketing, product, and supply chain teams to ensure outstanding customer experience.

Qualifications

• Bachelor's degree in Business Administration, Marketing, or related field.
• Minimum of 3 years in Away-From-Home (AFH) sales.
• Proven track record of meeting or exceeding sales targets.
• Strong understanding of the AFH market and customer needs.
• Excellent communication, negotiation, and interpersonal skills.
• Willingness to travel as required.

Responsibilities

• Develop and implement strategic AFH sales plans to achieve targets.
• Identify and cultivate new AFH opportunities (HORECA, Food Service, Healthcare, Institutional, Industrial).
• Manage and grow relationships with key accounts and distributors.
• Conduct market research to inform sales strategies.
• Prepare and present sales forecasts, reports, and budgets to senior management.
• Negotiate and close sales contracts with favorable terms.
• Collaborate with marketing, product development, and supply chain teams to ensure seamless product delivery and customer experience.
• Ensure compliance with all company policies and procedures.

Skills

AFH sales

Account management

Negotiation

Market knowledge

Relationship building

Travel readiness

Education

Bachelor's degree in Business Administration or Marketing

Job description

Grow your career with us

You are on a journey to join an exciting Company and be part of our success story to improve lives by developing resources sustainably. Here we offer you an exciting and dynamic work environment and will equip you with the know-how that will stretch and enhance your career journey.

Job Summary

Vinda Professional is seeking a dynamic and experienced B2B Sales Manager (AFH) to grow our Away-From-Home (AFH) sales division. This role involves developing and executing sales strategies to achieve revenue targets, fostering strong customer relationships, and expanding our market presence within the AFH sector.

Job Responsibilities

• Develop and implement strategic sales plans to achieve and exceed AFH sales targets and objectives.
• Identify and cultivate new business opportunities within the AFH market segment. (e.g., HORECA, Food Service, Healthcare, Institutional and Industrial Manufacturing)
• Manage and grow relationships with existing key accounts and distributors, ensuring high levels of customer satisfaction and retention.
• Conduct market research to identify trends, competitive activities, and customer needs to inform sales strategies.
• Prepare and present sales forecasts, reports, and budgets to senior management.
• Negotiate and close sales contracts, ensuring favorable terms and conditions.
• Collaborate with marketing, product development, and supply chain teams to ensure seamless product delivery and customer experience.
• Ensure compliance with all company policies and procedures.

Job Qualifications

• Bachelor’s degree in Business Administration, Marketing, or a related field.
• Minimum of 3 years of progressive sales experience, within the Away-From-Home (AFH) sector.
• Proven track record of consistently meeting or exceeding sales targets.
• Strong understanding of the AFH market, including key players, trends, and customer needs.
• Excellent communication, negotiation, and interpersonal skills.
• Ability to build and maintain strong relationships with diverse stakeholders.
• Strong analytical and problem‑solving abilities.
• Results-oriented with a strong business acumen.
• Ability to travel as required.

Disclaimer

When you send us your resume and personal details, it is deemed you have provided your consent to us retaining your information in our talent recruitment database. All information provided will only be used for the recruitment process. RGE will only collect, use, process or disclose personal information where and when allowed to under applicable laws.

Only shortlisted candidates will be contacted for an interview. We endeavour to respond to every applicant. However, if you do not receive a response from us within 60 days, please consider your application for this position unsuccessful. We may contact you in the future for any opportunities that match your qualifications and experience.