Sales Engineer (2 Position)

Pepperl+Fuchs, Inc.; Johor Bahru; On-site; MYR 120,000 - 180,000; Full time

Job summary

Pepperl+Fuchs Malaysia is seeking a Sales Engineer to drive revenue growth across Process and Factory Automation within Penang, Kedah, Ipoh, Johor, and Melaka territories. You will identify opportunities, manage key accounts, and deliver tailored automation solutions with our engineering teams.

The role requires a 3+ year track record in industrial automation sales, strong technical knowledge, and ability to travel across the regions.

Qualifications

• Bachelor's degree or engineering degree in a relevant field.
• Minimum 3 years of sales or application engineering in industrial automation.
• Strong technical knowledge of industrial automation, process control, instrumentation.
• Proven track record in managing accounts and achieving sales targets.
• Willingness to travel across Penang, Kedah, Ipoh, Johor and Melaka territories.

Responsibilities

• Achieve and exceed sales targets for Process Automation and Factory Automation in the assigned territories (Penang, Kedah, Ipoh, Johor, Melaka).
• Identify, develop, and convert new business opportunities, including cross-selling across divisions.
• Develop and execute territory sales plans aligned with regional objectives.
• Manage and grow key customer accounts by building long-term relationships with decision-makers.
• Provide technical proposals, quotations, and product presentations; coordinate with engineering teams for feasible solutions.
• Engage with OEMs, system integrators, contractors, and end-users to expand market presence.

Skills

Sales experience

Industrial automation

Key account management

Cross-functional collaboration

Willing to travel

Education

Engineering degree

Job description

At Pepperl+Fuchs, we combine a strong commitment to innovation with a deep respect for the traditions that have shaped our success. From renewable energy and automotive production to water treatment plants and chemical systems, our advanced electronic sensors and automation components enable smooth and safe operations around the globe.

We take pride in fostering a supportive and collaborative workplace culture, where employees feel connected and valued - much like a close-knit family.

As we continue to grow, we are excited to welcome a new team member for the following position: Sales Engineer (2 Position)

Role Purpose: Drive revenue growth across both Process Automation and Factory Automation portfolios by identifying new business opportunities, managing key accounts, and leveraging a cross-division approach to deliver tailored automation solutions within the assigned territories: Penang, Kedah, and Ipoh / within Johor, and Melaka territories.

Provide technical sales support and solution consulting by deeply understanding customer applications, recommending integrated product and system solutions, and collaborating closely with engineering teams to ensure successful and efficient implementation.

Build strong customer relationships and market presence by engaging key stakeholders, delivering impactful product presentations, and positioning Pepperl+Fuchs as a trusted, customer-centric automation partner across the region.

Major Responsibilities

Sales & Business Development

• Achieve and exceed assigned sales targets for both Process Automation and Factory Automation portfolios within the two territories: Penang, Kedah, and Ipoh
• Identify, develop, and convert new business opportunities, including cross-selling and upselling across divisions
• Develop and execute territory sales plans aligned with regional objectives

Key Account Management

• Manage and grow key customer accounts by building strong, long-term relationships with decision-makers and influencers
• Understand customer strategies, applications, and expansion plans to proactively position suitable solutions
• Ensure high customer satisfaction and retention through consistent engagement and support

Technical Solution Selling

• Analyze customer requirements and applications to recommend integrated automation solutions
• Prepare and deliver technical proposals, quotations, and product presentations
• Coordinate with internal engineering and product teams to ensure solution feasibility and successful project execution

Customer Engagement & Market Development

• Act as a trusted advisor to customers by providing industry insights and application expertise
• Conduct regular customer visits, seminars, and product demonstrations to strengthen market presence
• Monitor market trends, competitor activities, and industry developments to identify growth opportunities

Cross-Functional Collaboration (One Team Approach)

• Collaborate closely with internal stakeholders across both divisions to deliver a seamless and unified customer experience
• Align with marketing, product management, and service teams to support campaigns and customer initiatives
• Share market intelligence and customer feedback to support continuous improvement and innovation

Sales Operations & Reporting

• Maintain accurate sales forecasts, pipelines, and account plans using CRM tools
• Ensure timely submission of reports, quotations, and documentation
• Adhere to company policies, processes, and compliance requirements

Requirements

• Degree in Engineering (Chemical, Electrical, Instrumentation, Mechatronics, Automation, or related field relevant to Process and Factory Automation)
• Minimum 3 years of experience in sales, business development, or application engineering within the industrial automation industry, with exposure to Process Automation and/or Factory Automation solutions
• Strong technical knowledge of industrial automation, process control systems, and instrumentation, with the ability to translate customer requirements into practical and value-driven solutions
• Proven track record in managing customer accounts, developing new business opportunities, and achieving sales targets in a competitive environment
• Experience engaging with OEMs, system integrators, contractors, and end-users across relevant industries (e.g., material handling, oil & gas, electronics, pharmaceutical, life sciences, or process equipment)
• Ability to work effectively in a multinational and matrix organization, with exposure to international business practices and cross-functional collaboration
• Possess own transportation and willing to travel extensively within the two territories: Penang, Kedah, and Ipoh / within Johor, and Melaka territories

Pepperl+Fuchs actively promotes diversity, equity, and inclusion and is committed to a policy of equal employment opportunity. We welcome applications from all individuals, regardless of ethnicity, country of origin, gender, religion, sexual orientation, age, skin color, physical or mental abilities, social background, or any other protected characteristic. All employment decisions are based on these principles and in full compliance with applicable federal and state laws.

Partners in Thinking Ahead With a spirit of innovation, entrepreneurial vision, and a firm belief in their abilities, Walter Pepperl and Ludwig Fuchs laid the foundation for today's Pepperl+Fuchs Group in 1945 with a small radio workshop in Mannheim. These values remain the cornerstone of our actions and success to this day. What drives us? The ambition to always stay one step ahead, transforming visionary ideas into reality and actively shaping the future of automation.

Today, the Pepperl+Fuchs Group operates in more than 80 countries and ranks among the world's leading companies in industrial sensor technology and explosion protection. Recognized as one of Germany's top 10 most significant medium-sized enterprises, our products and solutions serve a broad range of industries. Whether in renewable energy, the automotive sector, mechanical and plant engineering, the electronics industry, or process industries such as chemicals and pharmaceuticals—our innovations are at work everywhere.

To support our continued growth, we are seeking motivated talents whose skills and perspectives will enrich our teams and expand our horizons. Apprentices and dual students are equally welcome to join us in continuing the success story of Pepperl+Fuchs.