Platform Administrator - Marketing

SEEK; Kuala Lumpur; Hybrid; MYR 30,000 - 50,000; Full time

Job summary

A multinational tech company is seeking a Platform Administrator to join their Marketing Technology team. You will manage and optimize marketing platforms to support multiple APAC markets, ensuring systems operate smoothly and enhance customer engagement. The role is suited for a junior-level professional eager to develop their expertise while working in a dynamic environment.

Benefits

Flexible working, including a mix of office and work from home days.

Opportunity to work from anywhere for up to 4 weeks per year.

Casual dress every day.

Qualifications

• Hands-on experience with Salesforce Marketing Cloud and Qualtrics.
• Proficiency using Salesforce declarative tools.
• Experience building customer journeys with Journey Builder.

Responsibilities

• Maintain platform reliability and security through monitoring.
• Diagnose platform issues and implement solutions quickly.
• Work with marketing teams to refine customer experiences.

Skills

Salesforce Marketing Cloud

SQL

Problem-solving

Attention to detail

Customer segmentation

Education

Salesforce Marketing Cloud Administrator certification

Salesforce Marketing Cloud Email Specialist certification

Tools

Salesforce

Qualtrics

Job description

Company Description

About SEEK

At SEEK, we serve a noble purpose: to help people live more productive and fulfilling working lives and to help organisations succeed.

By joining us, you’ll be part of a multinational technology business that is far-reaching with a start-up working culture that focuses on a set of collaborative values and appreciates dynamic cultures. SEEK is a place where potential meets possibility – it’s where your career aspiration and our purpose can make great things happen.

Why join us?

Be part of a multinational tech company with strong core values to help us solve complex challenges while building a flexible, exciting career – one that could take you anywhere.We’re looking for people who thrive in dynamic teams and enjoy tackling regular new challenges in a large-scale, modern, and agile environment.

As one of Asia Pacific’s largest tech companies, you’ll contribute to multilingual systems, solving high-impact problems to the benefit of millions of people within the region.Be part of a fast-growing company with a strong culture and clear purpose, innovation and strong investment in responsible AI. SEEK offers you the opportunity to be involved in impactful work and be part of a great team.

Expect a great investment in your career development with access to workshops, conferences & courses while you work alongside seasoned experts.

Job Description

The team

The Platform Administrator plays an integral role within the Marketing Technology team, aligning the platform's capabilities with the specific needs of marketing teams across APAC, supporting eight geographies. The overall objective is to improve our capabilities in managing multi-functional relationships with our customers and to become more sophisticated and targeted in how we engage with them.

About The Role

You'll be the technical backbone of our marketing technology stack, ensuring Customer Data Platform (CDP), Salesforce Marketing Cloud and Qualtrics run smoothly across eight APAC markets. This role is perfect for someone who enjoystackling technical challenges, optimizing systems, and directly supporting marketing teams to engage customers more effectively.

Key Responsibilities

• Keep systems running: Maintain platform reliability and security through proactive monitoring, regular health checks, and risk mitigation
• Manage access and environments: Handle user permissions, sandbox governance, and ensure the right people have the right access at the right time
• Generate insights: Use Salesforce Marketing Cloud data to understand audiences and recommend campaign improvements
• Optimize customer experiences: Work with marketing teams to refine customer journeys, segmentation, and personalization strategies
• Integrate platforms: Support data flows between Salesforce Marketing Cloud, Qualtrics, and other marketing tools
• Solve problems: Diagnose platform issues and coordinate with the team to implement solutions quickly

Qualifications

Essential Skills and Experience

• Certified Salesforce Marketing Cloud Administrator.
• Salesforce Marketing Cloud Email Specialist certification.
• Hands-on experience configuring CDP, Salesforce Marketing Cloud and Qualtrics
• Proficiency with Salesforce declarative tools (Process Builder, Flows, Validation Rules, etc.)
• SQL skills for data segmentation and querying in SFMC
• Experience building customer journeys using Journey Builder
• Ability to create reports and dashboards that generate actionable insights
• Understanding of customer segmentation and personalization strategies
• Strong problem-solving skills and attention to detail

Desirable Skills

• Familiarity with AMP script and Server-Side JavaScript
• Knowledge of APIs and Salesforce Marketing Cloud Connector
• Understanding of REST/SOAP APIs for system integrations
• Qualtrics experience management expertise
• Strong documentation and collaboration skills

This role is ideal for a junior-level professional looking to build expertise in Salesforce Marketing Cloud and Qualtrics while supporting critical marketing technology operations across multiple regions.

Additional Information

Perks and benefits

At SEEK we offer:

• Support of flexible working, including a mix of office and work from home days depending on your role.
• The opportunity to work from anywhere for up to 4 weeks per financial year
• Casual dress – every day

At SEEK, we are passionate about fostering a culture of inclusion and wellbeing that embraces and values the diversity of our people. We are a purpose driven business that works with heart.

We know teams with diverse ideas, experiences and perspectives are more creative and are critical to ensuring effective delivery and innovating to enable our future success. As such, we welcome applications from people with diverse backgrounds and life experiences, especially as they relate to gender, sexual identity, culture, faith, disability and life stages. If you have the skills, curiosity and an adaptable mindset but don't meet every responsibility or qualification listed in this advertisement, please still get in touch with us.

Should you require any specific support or adjustments throughout the recruitment process and beyond, please advise us and we will be happy to assist.

For this role, only those with eligible right to work will be considered.

SEEK kindly requests no unsolicited resumes or approaches from recruitment agencies and will not be responsible for any associated fees.