Performance Marketing Executive

Exabytes Network Sdn Bhd; Penang; Presencial; MYR 33.000 - 67.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Engaging work environment

Clear pay grade progression

Meaningful impact on customers

Cross-functional exposure

AI tools amplify productivity

Descripción de la vacante

Exabytes Network Sdn Bhd is seeking a Performance Marketing Executive in Penang to drive digital campaigns across Google, Meta, TikTok, and other channels. You will analyse data, test ideas, and optimise for sign-ups, revenue, and growth while collaborating with Creative, Web and Product teams to turn insights into stronger campaigns.

You'll join an in-house marketing team that values curiosity, experimentation, and learning, with opportunities to contribute to strategy and end-to-end campaign

Formación

• Bachelor's degree or diploma in Marketing, Business or related field.
• 1 year (or more) in digital marketing / performance marketing; fresh grads welcome.
• Experience with Google Ads, Meta Ads or TikTok Ads is a plus.
• Comfortable with numbers and data; ability to learn analytics tools.

Responsabilidades

• Plan, launch and manage digital advertising campaigns across Google, Meta, TikTok and other platforms.
• Monitor campaign performance and optimise ROAS, CPA, CPL, CTR and conversions.
• Conduct A/B tests on creatives, audiences, offers and landing pages.
• Analyse campaign data to identify trends and opportunities for optimisation.
• Maintain campaign tracking, dashboards and reports.
• Collaborate with Creative, CRM, Product and Web teams to improve performance.
• Support development of performance marketing strategies based on insights.

Conocimientos

Strong written and spoken English

Detail‑oriented

Organised

Proactive

Teamwork

Educación

Marketing, Business, Digital Marketing, Communications

Herramientas

Google Ads

Meta Ads

TikTok Ads

Google Analytics

Looker Studio

Descripción del empleo

Love turning “hmm, why isn’t this working?” into “okayyy, that worked”?

We’re looking for a Performance Marketing Executive who’s curious about what makes campaigns click — literally.

You’ll get hands‑on with Google Ads, Meta Ads and other digital channels, dive into campaign data, test new ideas and optimise for what actually matters: sign-ups, revenue and growth.

And nope, you won’t be working in a marketing bubble. As an in-house marketer, you’ll collaborate with our Creative, Web and Product teams to turn insights into better campaigns and bigger results.

If you’re the type who sees a campaign and immediately thinks “we can do better” — you’ll fit right in.

What You'll Do

• Plan, launch and manage digital advertising campaigns across Google, Meta, TikTok and other relevant platforms.
• Monitor campaign performance and optimise key metrics such as ROAS, CPA, CPL, CTR and conversion rate.
• Conduct A/B tests across creatives, audiences, offers, landing pages and campaign structures to identify opportunities for improvement.
• Analyse campaign and customer data to identify trends, opportunities and areas for optimisation.
• Maintain campaign tracking, dashboards and reports to ensure performance data is accurate and actionable.
• Work closely with Creative, CRM, Product and Web teams to improve campaign performance and customer conversion.
• Support the development of performance marketing strategies based on campaign insights, customer behaviour and market trends.

What We're Looking For

You don't need to know everything. We want someone willing to learn.

• Diploma or Bachelor's Degree in Marketing, Business, Digital Marketing, Communications or a related field.
• At least 1 year of experience in digital marketing, performance marketing or media buying are also encouraged to apply. Fresh graduates are welcome to apply.
• Basic understanding or hands‑on exposure to Google Ads, Meta Ads, TikTok Ads or other digital advertising platforms is an advantage.
• Comfortable working with numbers and data, with an interest in learning tools such as Google Analytics, Looker Studio and other analytics platforms.
• Strong written and spoken English. Mandarin is a plus.
• Detail‑oriented, organised and proactive, with the ability to manage multiple tasks and take ownership of assigned projects.
• Curious about AI tools such as ChatGPT, Claude, Gemini or other AI‑powered marketing tools, and interested in using them to improve productivity and marketing outcomes.
• A problem‑solver and critical thinker who is willing to test ideas, learn from results and continuously look for ways to improve campaign performance.
• Good communication and teamwork skills, with the ability to work effectively with cross‑functional teams.

Why You'll Love It Here

• Engaging : Work across real customer data, AI tools, and cross‑functional teams. No two days look the same.
• Rewarding Structure : Clear pay grade progression from Executive to Specialist, with growth tied to real ownership and impact.
• Meaningful: Your work directly shapes how thousands of customers experience our brand — not just numbers on a dashboard.
• Impactful: Sit at the center of Sales, Product, and Marketing. Your insights genuinely shape strategy, not just execution.
• Fulfilling: Grow from hands‑on execution to owning an end‑to‑end lifecycle strategy, with AI tools amplifying your impact every step of the way.