[MY] Business Development Executive / Senior Business Development Executive

TSL Media Group; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

TSL Media Group in Malaysia is expanding its commercial team with a role focused on business development in media and influencer marketing. You will manage the full sales cycle from lead generation to closing, delivering campaigns for brands and agencies across the market.

This is a hunter role that emphasizes building a robust pipeline, presenting to decision-makers, and meeting revenue targets, while collaborating with cross-functional teams to ensure campaign success.

Qualifications

• This role requires a proven track record in sales or business development, preferably in media, advertising, or digital marketing.
• Ability to generate leads, pitch campaigns, and close deals with brands and agencies.
• Comfortable using a CRM and reporting pipeline metrics.

Responsibilities

• Generate leads and build a pipeline of new brand and agency clients
• Pitch and sell content, social, and influencer marketing campaigns
• Own deals end to end — prospecting, proposal, negotiation, close
• Manage client relationships and grow existing accounts
• Work with project and creative teams to deliver campaigns
• Keep the sales pipeline and forecasts current

Skills

Lead generation

Sales pipeline

Negotiation

Presentation

Relationship management

CRM proficiency

Tools

CRM

Job description

[MY] Business Development Executive / Senior Business Development Executive

TSL Media Group is growing its commercial team in Malaysia, and we're hiring Business Development talent across our media and influencer marketing business. You'll own the full sales cycle — finding new clients, pitching content and influencer campaign solutions, and closing deals with brands and agencies across the market.

This is a role for someone who likes the hunt: generating leads, getting in front of decision-makers, and being measured on what you bring in.

What you will do:

• Generate leads and build a pipeline of new brand and agency clients


• Pitch and sell content, social, and influencer marketing campaigns


• Own deals end to end — prospecting, proposal, negotiation, close


• Manage client relationships and grow existing accounts


• Work with our project and creative teams to deliver campaigns


• Keep the sales pipeline and forecasts current

The successful candidate should have:

• 2+ years in sales, business development, or client servicing — media, advertising, or digital marketing a strong plus


• A track record of hitting revenue targets


• Confident presenting and negotiating


• A network in the Malaysian media / marketing space is an advantage


• Comfortable with a CRM and pipeline reporting