Senior Business Development Executive — Media & Influencer

TSL Media Group; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Job summary

TSL Media Group in Malaysia is expanding its commercial team with a role focused on business development in media and influencer marketing. You will manage the full sales cycle from lead generation to closing, delivering campaigns for brands and agencies across the market.

This is a hunter role that emphasizes building a robust pipeline, presenting to decision-makers, and meeting revenue targets, while collaborating with cross-functional teams to ensure campaign success.

Qualifications

• This role requires a proven track record in sales or business development, preferably in media, advertising, or digital marketing.
• Ability to generate leads, pitch campaigns, and close deals with brands and agencies.
• Comfortable using a CRM and reporting pipeline metrics.

Responsibilities

• Generate leads and build a pipeline of new brand and agency clients
• Pitch and sell content, social, and influencer marketing campaigns
• Own deals end to end — prospecting, proposal, negotiation, close
• Manage client relationships and grow existing accounts
• Work with project and creative teams to deliver campaigns
• Keep the sales pipeline and forecasts current

Skills

Lead generation

Sales pipeline

Negotiation

Presentation

Relationship management

CRM proficiency

Tools

CRM

Job description

TSL Media Group in Malaysia is expanding its commercial team with a role focused on business development in media and influencer marketing. You will manage the full sales cycle from lead generation to closing, delivering campaigns for brands and agencies across the market.

This is a hunter role that emphasizes building a robust pipeline, presenting to decision-makers, and meeting revenue targets, while collaborating with cross-functional teams to ensure campaign success.