MARKETING MANAGER (PROTON DEALER)

YS AUTOWORLD SDN. BHD.; Kuantan; On-site; MYR 90,000 - 150,000; Full time

Benefits offered by this job

attractive basic salary+ high-incentE+

Job summary

YS Autoworld Sdn. Bhd. in Kuantan, Pahang, invites a Marketing Manager to lead strategic marketing communications and drive brand growth in the automotive sector.

You will develop comprehensive strategies, coordinate campaigns across digital and traditional channels, and optimize ROI while guiding a talented team. The role emphasizes cross-functional collaboration, budget oversight, and data-driven decision making to strengthen the brand in the regional market.

Qualifications

• Bachelor's degree in Marketing, Communications, Business or related field
• 5+ years of professional experience in marketing communications or marketing management roles
• Proven track record of successfully developing and implementing marketing strategies across multiple channels
• Strong understanding of digital marketing, social media marketing and content marketing practices
• Excellent written and verbal communication skills in English; proficiency in Bahasa Malaysia is advantageous
• Proficiency with marketing analytics tools and customer relationship management (CRM) systems
• Sound knowledge of the automotive industry or relevant B2C marketing experience
• Strong analytical and problem-solving abilities with the capacity to make data-driven decisions
• Project management skills with the ability to manage multiple campaigns simultaneously
• Creative thinking and innovation in developing marketing solutions
• Strong interpersonal skills and demonstrated ability to work effectively in team environments
• Experience with budget management and financial planning

Responsibilities

• Develop and implement integrated marketing communication strategies aligned with company objectives and market opportunities
• Plan, coordinate and execute marketing campaigns across multiple channels including digital, print, social media and traditional media
• Manage marketing budgets effectively and ensure optimal return on investment for all marketing initiatives
• Create compelling marketing content and messaging that resonates with target audiences and reinforces brand positioning
• Oversee brand management activities to ensure consistency and coherence across all customer touchpoints
• Conduct market research and competitive analysis to identify trends, opportunities and threats in the automotive industry
• Monitor and analyse marketing performance metrics and KPIs, providing regular reports and insights to senior management
• Collaborate with departments to align marketing efforts with company objectives and support lead generation activities
• Manage relationships with external agencies, vendors and media partners to support marketing campaigns
• Lead, mentor and support marketing team members to ensure effective execution of marketing plans

Skills

Marketing strategy

Digital marketing

Campaign management

Content marketing

Brand management

Analytical thinking

Budget management

Team leadership

English communication

Education

Bachelor's degree in Marketing, Communications, Business or related field

Tools

CRM software

Job description

About the role

We are seeking an experienced Marketing Manager to join YS Autoworld Sdn. Bhd. in Kuantan, Pahang. This is a full-time position that offers a strategic opportunity to lead our marketing communications initiatives and drive brand growth within the automotive sector. As Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies that enhance brand awareness, customer engagement, and business objectives. This role is pivotal in positioning YS Autoworld as a leading automotive brand in the region and will require you to work both independently and collaboratively with cross-functional teams.

Key responsibilities

Develop and implement integrated marketing communication strategies aligned with company objectives and market opportunities

Plan, coordinate and execute marketing campaigns across multiple channels including digital, print, social media and traditional media

Manage marketing budgets effectively and ensure optimal return on investment for all marketing initiatives

Create compelling marketing content and messaging that resonates with target audiences and reinforces brand positioning

Oversee brand management activities to ensure consistency and coherence across all customer touchpoints

Conduct market research and competitive analysis to identify trends, opportunities and threats in the automotive industry

Monitor and analyse marketing performance metrics and KPIs, providing regular reports and insights to senior management

Collaborate with departments to align marketing efforts with company objectives and support lead generation activities

Manage relationships with external agencies, vendors and media partners to support marketing campaigns

Lead, mentor and support marketing team members to ensure effective execution of marketing plans

What we're looking for

Bachelor's degree in Marketing, Communications, Business or related field

5+ years of professional experience in marketing communications or marketing management roles

Proven track record of successfully developing and implementing marketing strategies across multiple channels

Strong understanding of digital marketing, social media marketing and content marketing practices

Excellent written and verbal communication skills in English; proficiency in Bahasa Malaysia is advantageous

Proficiency with marketing analytics tools and customer relationship management (CRM) systems

Sound knowledge of the automotive industry or relevant B2C marketing experience

Strong analytical and problem-solving abilities with the capacity to make data-driven decisions

Project management skills with the ability to manage multiple campaigns simultaneously

Creative thinking and innovation in developing marketing solutions

Strong interpersonal skills and demonstrated ability to work effectively in team environments

Experience with budget management and financial planning

What we offer

YS Autoworld Sdn. Bhd. is committed to supporting the professional development and wellbeing of our employees. We offer competitive remuneration packages, attractive basic salary+ high-incentive opportunities, and clear career advancement prospects within the organisation. We provide a supportive working environment that values innovation, teamwork, and individual contributions. Employees can also benefit from professional training and development programmes designed to enhance their expertise, strengthen their leadership capabilities, and maximise their earning potential.

About us

YS Autoworld Sdn. Bhd. is a dynamic and forward-thinking automotive company based in Kuantan, Pahang. We are dedicated to delivering exceptional automotive products and services to our customers whilst maintaining the highest standards of quality and professionalism. With a strong commitment to innovation and customer satisfaction, we have established ourselves as a reputable player in the automotive industry. Our company culture emphasises collaboration, integrity and continuous improvement, providing an excellent platform for talented professionals to contribute to our ongoing success and growth.