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S P Setia Berhad is expanding its industrial parks portfolio and seeks a Manager, Investor Acquisition & Marketing to lead investor sourcing and the marketing strategy that generates demand.
You will run the pipeline from first contact to signed deal, working with government agencies, consultants and internal project teams to close opportunities. A strong background in industrial real estate and B2B marketing is essential.
S P Setia is growing its industrial parks portfolio and is looking for strategic investors in manufacturing, logistics and other industrial sectors. As Manager, Investor Acquisition & Marketing, you will lead both investor acquisition and the marketing and promotion that generate demand. You will run the pipeline from first contact to signed deal and work with government agencies, property consultants and internal project teams.
Investor Acquisition
Identify and prioritise target investors and sectors, and build tiered investor target lists.
Develop sector-specific investor strategies, including opportunities from supply chain relocation into Southeast Asia.
Lead investor prospecting and manage the pipeline from enquiry to conversion.
Arrange investor meetings and site visits, and prepare investment proposals.
Coordinate responses to RFIs and RFPs, and support negotiations through to deal closure.
Follow up leads from agencies, exhibitions, chambers and digital channels.
Marketing and Promotion
Develop and execute the investor-facing marketing and branding strategy for the industrial parks.
Plan and run overseas roadshows, trade exhibitions, investor seminars and foreign chamber engagements.
Oversee marketing collateral, including brochures, corporate presentations, videos, virtual tours, website content and social media.
Lead digital campaigns (email, LinkedIn and social media) and track lead generation and marketing performance.
Stakeholders and Team
Build relationships with international property consultants, investment promotion agencies, foreign chambers and government agencies such as MIDA.
Lead and develop the sales operations and lead generation and digital marketing team.
Work with Market Intelligence, Legal, Finance and project teams to deliver a coordinated investor proposition.
Report regularly on pipeline, conversion and marketing performance.
Bachelor's degree in Business, Marketing, Real Estate, Economics or a related field.
At least 5 years of experience in industrial real estate, FDI promotion, B2B sales, investment marketing or business development, including team leadership.
Proven record of securing or supporting large commercial or investment deals.
Experience in B2B or investment marketing, events and digital lead generation.
Strong negotiation, proposal writing and presentation skills.
Experience working with government agencies, brokers or multinational corporations.
Good CRM and pipeline management discipline.
Willing to travel locally and overseas for investor meetings and roadshows.
Proficient in English and Bahasa Malaysia. Mandarin is an added advantage.
S P Setia has established a strong brand presence in Malaysia as well as overseas, a brand synonymous with quality, reliability and value creation. S P Setia is also at the forefront of branding in the property industry in Malaysia, being the pioneer in coining the renowned LiveLearnWorkPlay concept which is trademarked by the company as well as ECO philosophy in all S P Setia’s developments, making it a highly regarded brand in the industry. Our quality products as well as our sensitivity to our customers' needs and aspirations have also contributed to S P Setia's sterling reputation as a property developer.
A multiple award-winning public listed company, S P Setia ceaselessly strive to produce innovative and quality products not only for Malaysians, but International communities as well. Our well-received products range from Townships to Eco Homes, Luxury Homes, High Rise Residences, Retail & Commercial and Integrated Developments.
S P Setia has established a strong brand presence in Malaysia as well as overseas, a brand synonymous with quality, reliability and value creation. S P Setia is also at the forefront of branding in the property industry in Malaysia, being the pioneer in coining the renowned LiveLearnWorkPlay concept which is trademarked by the company as well as ECO philosophy in all S P Setia’s developments, making it a highly regarded brand in the industry. Our quality products as well as our sensitivity to our customers' needs and aspirations have also contributed to S P Setia's sterling reputation as a property developer.
A multiple award-winning public listed company, S P Setia ceaselessly strive to produce innovative and quality products not only for Malaysians, but International communities as well. Our well-received products range from Townships to Eco Homes, Luxury Homes, High Rise Residences, Retail & Commercial and Integrated Developments.