The Lead Generation Executive finds potential customers, makes cold calls, identifies the right point of contact, conducts initial screening, and arranges qualified appointments for the relevant Area Business Development team. The role also handles Sales Support Coordination before and after a case is won, including collecting information, system data entry, document follow-up, collection and service coordination, pending follow-up, and report preparation.
Key responsibilities
- Find potential customers based on the company's target industry, area and customer profile, and keep the Prospect List updated
- Make cold calls and identify the correct contact person, such as EHS, Plant Manager, Purchasing, Operations or Business Owner
- During the first call or initial contact, check whether the customer generates Scheduled Waste, the possible Waste Type / SW Code, current contractor and basic needs
- Decide whether the Lead is worth passing to BD for further follow-up and arrange a site visit with the relevant Area BD
- Confirm the appointment time, location, point of contact and basic background, then hand over the information clearly to BD
- Follow up potential customers that have not yet agreed to an appointment
- Update Lead Status / CRM, keep contact records and Lead Source, and avoid duplicate customer development
- Key in confirmed Customer, SW Code, Quantity, Packing, Pricing, Payment Term and Collection / Service Requirement into the internal system
- Follow up documents required from the customer, such as PO, LOA, Agreement, Vendor Registration, Waste Card, SDS, Photo and Lab Report
- Receive the customer's Collection / Service Request and coordinate the execution date with Operation / Transport
About you
- Able to make cold calls and identify the correct contact person
- Able to conduct initial screening of customer needs and waste types
- Able to arrange and confirm appointments with customers and internal teams
- Able to maintain and update CRM and Lead Status records
- Able to collect and key in customer information into internal systems
- Able to follow up on documents and coordinate across multiple departments
- Able to track and coordinate Collection / Service execution dates
- Able to maintain the Pending Board / CRM with Owner, Next Action, Next Follow-up Date and current status
Unlock job insights
Hirer responsiveness Salary match Number of applicants