Key Account Manager

FrieslandCampina group; Petaling Jaya; On-site; MYR 90,000 - 180,000; Full time

Job summary

FrieslandCampina Professional in Malaysia invites an experienced Key Account Manager to drive growth across strategic Horeca and Bakery customers in Malaysia and Singapore. You will build customer partnerships, develop account growth plans, identify opportunities, and work with cross-functional teams to deliver sales, profitability, and sustainable business growth.

Based in Malaysia, you will manage strategic customers across the region, influence decisions with procurement and operations, and

Qualifications

• Experience managing strategic Horeca and Bakery accounts.
• Strong stakeholder management and relationship-building skills.
• Ability to translate customer insights into growth strategies.

Responsibilities

• Develop detailed account growth plans and conduct performance reviews.
• Identify new opportunities to increase penetration, market share and profitability.
• Coordinate with cross-functional teams to deliver sales and sustainable growth.
• Manage sales forecasts and support negotiations.

Skills

Key account management

Stakeholder management

Customer relationship building

Sales strategy

Food service industry knowledge

Job description

Ready to grow Malaysia and Singapore's leading Horeca & Bakery customers and turn opportunities into business growth? Join FrieslandCampina Professional as a Key Account Manager and drive growth across strategic Food Service accounts. Build customer partnerships, develop account growth plans, identify new opportunities, and work with cross-functional teams to deliver sales, profitability, and sustainable business growth.

Ready to grow Malaysia and Singapore's leading Horeca & Bakery customers and turn opportunities into business growth? Join FrieslandCampina Professional as a Key Account Manager and drive growth across strategic Food Service accounts. Build customer partnerships, develop account growth plans, identify new opportunities, and work with cross-functional teams to deliver sales, profitability, and sustainable business growth.

What We Ask

We are looking for an experienced and commercially astute Key Account Manager with a proven track record in managing strategic customer portfolios within the Horeca and Bakery sectors. You should possess excellent stakeholder management skills, capable of building and maintaining strong, trust-based relationships with a diverse range of decision makers including Procurement Managers, Executive Chefs, R&D Leads, and Operations Managers. The ideal candidate will demonstrate an ability to understand complex customer business priorities and market dynamics, and translate these insights into impactful growth strategies.

What We Offer

You will be part of the FrieslandCampina Professional Food Service team in Malaysia, a dynamic and entrepreneurial team focused on accelerating growth across the Horeca, Bakery, and Food Service channels. The team works closely with strategic customers, helping them grow their businesses through innovative dairy solutions, category expertise, and strong commercial partnerships. The Food Service team is highly collaborative, customer-focused, and growth-oriented, providing opportunities to work across functions and engage directly with some of the region's leading foodservice operators .Based in Malaysia, you will manage strategic customers across Malaysia and Singapore, gaining exposure to diverse customer segments, business models, and market opportunities. This role offers the chance to make a visible impact on customer success, business growth, and the continued development of FrieslandCampina Professional in the Food Service industry.

Vacancy Description

As a Key Account Manager based in Malaysia, you will play a pivotal role in driving sustainable growth across a portfolio of strategic Horeca and Bakery customers spanning Malaysia and Singapore. You will serve as the primary commercial partner, deeply understanding customer priorities and aligning FrieslandCampina Professional's product portfolio to maximise mutual business success.

Your daily responsibilities will include engaging directly with customers to conduct comprehensive performance reviews, develop detailed account growth plans, and identify new opportunities to increase product penetration, market share, and profitability. You will be accountable for managing sales forecasts, tracking business performance metrics, supporting negotiation processes, and ensuring that growth initiatives are implemented efficiently and effectively.

This position calls for a professional who thrives at the intersection of strategic account management and operational execution.

For thousands of people every day, FrieslandCampina is more than just a dairy company. To our farmers, employees, customers, business partners, and the communities we serve, FrieslandCampina represents a commitment to nourishing lives and creating value together.We believe in empowering our people to make a meaningful impact. At FrieslandCampina, you are encouraged to take ownership, make decisions, contribute ideas, and drive business results. We value diverse perspectives and provide opportunities for individuals to grow, develop their careers, and influence the bigger picture. Working at FrieslandCampina means contributing to a company with a strong purpose: nourishing by nature and creating a better future for generations to come.