Growth-Driven CRM & Lifecycle Marketer (AI-Powered)

Exabytes Network Sdn Bhd; Penang; On-site; MYR 60,000 - 90,000; Full time

Job summary

Exabytes Network Sdn Bhd in Penang, Malaysia is seeking a CRM & Lifecycle Marketing Specialist to turn data into actionable email journeys and AI-powered insights that engage customers from first purchase to next upgrade.

You’ll build campaigns, optimize segments, and own CRM health while collaborating with Sales, Product Marketing, and Management to drive growth across the Grow AI platform.

Qualifications

• Excellent written English and ability to craft compelling copy.
• Hands-on with CRM automation platforms.
• Strong data-driven segmentation and journey optimization.
• Familiarity with AI/predictive marketing concepts.
• Customer-centric mindset and business impact focus.

Responsibilities

• Build, send, and optimize email campaigns and lifecycle flows tied to goals.
• Develop customer segments including suppression logic and retargeting.
• Translate CRM/behavioral data into actionable insights for sales/marketing.
• Apply AI/predictive tools to accelerate workflows and content.
• Maintain CRM health and reporting dashboards to ensure accuracy.

Skills

Persuasive Copywriting

CRM/Automation Experience

Analytical Mindset

AI/ML Familiarity

Customer-First Thinking

Tools

Freshsales

Job description

Exabytes Network Sdn Bhd in Penang, Malaysia is seeking a CRM & Lifecycle Marketing Specialist to turn data into actionable email journeys and AI-powered insights that engage customers from first purchase to next upgrade.

You’ll build campaigns, optimize segments, and own CRM health while collaborating with Sales, Product Marketing, and Management to drive growth across the Grow AI platform.