Group Category Lead - Lifestyle

QI Group; Petaling Jaya; Presencial; MYR 180.000 - 300.000; Jornada completa

Descripción de la vacante

QI Group is seeking a Senior Leader to provide strategic leadership and portfolio management for the Lifestyle category, overseeing Category Managers for HomePure, BHM Watches, QLearn, and QVI Vacay. You will drive category strategy, multi-brand roadmaps, and end-to-end lifecycle management from concept through commercialization.

Collaborating with marketing, sales, procurement, and supply chain, you will ensure execution and global growth.

Formación

• Bachelor's Degree in Business Administration, Marketing, Product Management, Engineering, or a related field.
• 8–10 years of experience in category management, product management, or product development with leadership overseeing multiple categories.
• Strong understanding of category management, product lifecycle management, and business performance analysis.
• Experience leading cross-functional projects with global suppliers and manufacturers.
• Proficiency in English, written and spoken.
• Willingness to travel when required.

Responsabilidades

• Develop and execute comprehensive multi-category growth strategies for the Lifestyle portfolio to achieve revenue, profitability, and market share objectives.
• Manage category roadmaps and product lifecycles, including new product launches, line extensions, and discontinuation planning.
• Conduct market research, consumer insights analysis, and global competitor benchmarking.
• Lead, mentor, and direct the team of Category Managers to drive excellence, accountability, and operational efficiency across all assigned lifestyle brands.
• Lead end-to-end cross-functional projects from concept development through commercialization and market launch.
• Manage project timelines, milestones, risks, budgets, and deliverables to ensure successful execution.
• Coordinate stakeholders across sourcing, procurement, supply chain, QA/QC, marketing, and sales teams.
• Oversee product development activities, including concept validation, specification development, testing, certification, and commercialization.
• Collaborate with suppliers and manufacturing partners to ensure products meet technical specifications, quality standards, safety requirements, and cost targets.
• Ensure all product specifications, technical documentation, and launch materials are accurate and up-to-date.

Conocimientos

Category management

Product management

Product development

Leadership

Cross-functional leadership

Supplier management

Educación

Bachelor's Degree in Business Administration, Marketing, Product Management, Engineering, or a related field

Herramientas

Excel

PowerPoint

Descripción del empleo

Responsible for providing strategic leadership and portfolio management for the Lifestyle category, overseeing Category Managers for HomePure, BHM Watches & Jewelry, QLearn, and QVI Vacay. Drive overarching category strategy, multi-brand product roadmaps, innovation pipelines, and commercial performance to ensure sustainable global growth and market competitiveness. Direct cross-functional alignment across marketing, sales, and supply chain to ensure seamless execution from concept ideation through commercialization and lifecycle management.

Key responsibilities

Develop and execute comprehensive multi-category growth strategies for the Lifestyle portfolio to achieve revenue, profitability, and market share objectives

Manage category roadmaps and product lifecycles, including new product launches, line extensions, and discontinuation planning

Conduct market research, consumer insights analysis, and global competitor benchmarking

Lead, mentor, and direct the team of Category Managers to drive excellence, accountability, and operational efficiency across all assigned lifestyle brands

Lead end-to-end cross-functional projects from concept development through commercialization and market launch

Manage project timelines, milestones, risks, budgets, and deliverables to ensure successful execution

Coordinate stakeholders across sourcing, procurement, supply chain, QA/QC, marketing, and sales teams

Oversee product development activities, including concept validation, specification development, testing, certification, and commercialization

Collaborate with suppliers and manufacturing partners to ensure products meet technical specifications, quality standards, safety requirements, and cost targets

Ensure all product specifications, technical documentation, and launch materials are accurate and up-to-date

About you

Bachelor's Degree in Business Administration, Marketing, Product Management, Engineering, or a related field

Minimum 8 to 10 years of experience in category management, product management, or product development, with demonstrated leadership experience overseeing multiple categories or product lines

Strong understanding of category management, product lifecycle management, and business performance analysis

Proven experience leading cross-functional projects and working with global suppliers and manufacturers

Good command of English, both written and spoken

Strong commercial mindset with the ability to balance consumer needs, technical requirements, and business objectives

Ability to manage multiple projects and priorities simultaneously

Proficient in Microsoft Office applications, particularly Excel and PowerPoint

Proactive, detail-oriented, and results-driven individual with excellent collaboration skills

Willingness to travel when required

A company’s competitive edge lies in its ability and desire to evolve; to keep abreast of advancements in the industries within which it operates; to innovate; and to dream big.

A company’s competitive edge lies in its ability and desire to evolve; to keep abreast of advancements in the industries within which it operates; to innovate; and to dream big.