Global Vehicle Product Engineer (Market Insights)

Chery Malaysia; Shah Alam; On-site; MYR 60,000 - 90,000; Full time

Job summary

Chery Malaysia is seeking a Product Engineer to support development of vehicles tailored to overseas markets. You will conduct market research, identify consumer needs, analyze trends, and translate insights into innovative, customer-focused product solutions.

Collaborating with global R&D and cross-functional teams, you will shape product strategies, monitor design trends and technologies, and help ensure our vehicles meet evolving local market demands.

Qualifications

• Bachelor’s degree or higher; Automotive Engineering preferred.
• 1+ years in automotive industry, market or product planning.
• Overseas market experience with knowledge of local consumer habits and regulations.
• Hands-on experience with 1–2 full vehicle lifecycles from concept to mass production.
• Ability to derive actionable insights from data and research.
• Fluent in English and Malay (written and spoken).

Responsibilities

• Conduct market research on overseas automotive markets to identify opportunities.
• Analyze consumer behavior and local needs to shape product requirements.
• Deliver market trend reports to support product strategy decisions.
• Monitor global and local design trends and tech advances like electrification and ADAS.
• Collaborate with HQ and regional teams to translate requirements to product definitions.
• Assist in roadmap planning and post-launch performance tracking.
• Oversee local demand collection and validation for assigned regions.

Skills

Market research

Consumer insights

Analytical

Cross-functional collaboration

English and Malay fluency

Data analysis

Competitive benchmarking

Education

Bachelor's degree

Automotive Engineering (preferred)

Tools

SPSS

Excel

UserTesting

Tableau

Job description

Chery Malaysia is seeking a Product Engineer to support development of vehicles tailored to overseas markets. You will conduct market research, identify consumer needs, analyze trends, and translate insights into innovative, customer-focused product solutions.

Collaborating with global R&D and cross-functional teams, you will shape product strategies, monitor design trends and technologies, and help ensure our vehicles meet evolving local market demands.