General Manager – International Marketing

TPY Creation; Kuala Lumpur; On-site; MYR 485,000 - 728,000; Full time

Job summary

TPY Creation is seeking an experienced and results-driven General Manager to lead the establishment and expansion of a new international team within the Gaming industry. This role will own building the business from the ground up (0 to 1), overseeing the full business development and operational functions, and driving sustainable growth across international markets.

The ideal candidate should possess strong leadership, strategic planning, business development, and operational management

Qualifications

• Bachelor's degree or higher in business, management, marketing, or related field.
• 5–8 years of relevant experience in business development, commercial management, or operations, preferably in iGaming.
• Proven experience in building and managing teams or business operations from the ground up.
• Strong understanding of the international Gaming market, business models, and industry dynamics.
• Demonstrated ability to develop business strategies, establish partnerships, and drive revenue growth.

Responsibilities

• Develop and execute business development strategies to establish and expand the company's presence in international markets.
• Identify new business opportunities, potential markets, strategic partnerships, and revenue streams.
• Lead business expansion initiatives and drive overall revenue growth and profitability.
• Build and maintain strong relationships with key business partners, affiliates, clients, and industry stakeholders.

Skills

Leadership

Strategic Planning

Business Development

Operational Management

Team Building

Negotiation

Stakeholder Management

Education

Bachelor's Degree in Business Administration, Management, Marketing, or related field

Job description

We are seeking an experienced and results-driven General Manager to lead the establishment and expansion of a new international team within the Gaming industry.

This role will take ownership of building the business from the ground up (0 to 1), overseeing the full business development and operational functions, and driving sustainable business growth across international markets.

The ideal candidate should possess strong leadership, strategic planning, business development, and operational management capabilities, with a proven ability to establish teams, develop business strategies, and drive commercial performance in a competitive iGaming environment.

Salary Package Term : USDT

Key Responsibilities

Job Summary

We are seeking an experienced and results-driven General Manager to lead the establishment and expansion of a new international team within the Gaming industry.

This role will take ownership of building the business from the ground up (0 to 1), overseeing the full business development and operational functions, and driving sustainable business growth across international markets.

The ideal candidate should possess strong leadership, strategic planning, business development, and operational management capabilities, with a proven ability to establish teams, develop business strategies, and drive commercial performance in a competitive iGaming environment.

Salary Package Term : USDT

1. Business Development & Growth

• Develop and execute business development strategies to establish and expand the company's presence in international markets.
• Identify new business opportunities, potential markets, strategic partnerships, and revenue streams.
• Lead business expansion initiatives and drive overall revenue growth and profitability.
• Build and maintain strong relationships with key business partners, affiliates, clients, and industry stakeholders.
• Analyse market trends, competitor activities, and business performance to identify growth opportunities.
• Establish business targets, KPIs, and strategic plans to achieve the company's objectives.

2. Team Building & Leadership

• Lead the end-to-end establishment of a new international team, from initial setup to full-scale operations.
• Develop the organisational structure and determine manpower requirements based on business needs.
• Recruit, develop, and lead key personnel across business development, sales, and operational functions.
• Establish clear departmental responsibilities, performance standards, and reporting structures.
• Build a high-performance team culture that encourages accountability, collaboration, and continuous improvement.

3. Business Operations Management

• Oversee the overall daily business operations to ensure efficiency, productivity, and smooth execution.
• Establish operational workflows, SOPs, internal processes, and management systems.
• Monitor business performance, operational efficiency, and departmental KPIs.
• Work closely with relevant departments to ensure alignment between business development and operational execution.
• Identify operational challenges and implement effective solutions to improve business performance.
• Ensure business activities comply with relevant regulatory requirements, internal policies, and industry standards.

4. Strategic Planning & Performance Management

• Develop short-term and long-term business strategies aligned with the company's growth objectives.
• Prepare and manage departmental budgets, business forecasts, and resource allocation.
• Monitor financial performance, revenue growth, costs, and profitability.
• Provide regular business performance reports, market insights, and strategic recommendations to senior management.
• Make key business decisions to support market expansion, operational improvements, and long-term sustainability.

Job Requirements

• Bachelor's Degree in Business Administration, Management, Marketing, or a related field.
• Minimum 5–8 years of relevant experience in business development, commercial management, or operations, preferably within the iGaming industry.
• Proven experience in building and managing teams or business operations from the ground up.
• Strong understanding of the international "Gaming" market, business models, and industry dynamics.
• Demonstrated ability to develop business strategies, establish partnerships, and drive revenue growth.
• Strong leadership, decision-making, negotiation, and problem-solving skills.
• Excellent communication and stakeholder management abilities.
• Ability to work independently, take ownership, and thrive in a fast-paced business environment.
• Willingness to travel internationally when required.

Key Competencies

• Strategic Business Planning
• Business Development & Market Expansion
• Team Building & Leadership
• Commercial & Revenue Management
• Operational Management
• Financial & Budget Management
• Stakeholder & Partnership Management
• Performance & KPI Management