Executive, Marketing

Sime Darby Property; Petaling Jaya; On-site; MYR 40,000 - 70,000; Full time

Job summary

Sime Darby Property, Malaysia, seeks a Marketing professional to support the Head of Sales & Marketing in formulating new product offerings, consumer insights, and product briefs to drive KPIs for townships. The role covers market analysis, pricing strategies, and campaign planning to launch products successfully.

The position requires a Bachelor’s degree in Marketing and a minimum of 3 years in property development, with hands-on involvement in pricing, competitor intelligence, and sales

Qualifications

• Bachelor's Degree of Marketing
• Minimum 3-year relevant working experience in property development

Responsibilities

• To support Head, Sales & Marketing to imitate, develop and implement marketing strategies
• To assist Head, Sales & Marketing to manage and monitor the readiness of the product to be launched
• To assist Head, Sales & Marketing – operations of Business Units in developing and planning of sales campaign and to evaluate the effectiveness of each sales activity
• To update the competitor’s activities and launches for reference in determining market driven products and pricing
• Compiling documents i.e. costing, land listing, per comp plan, land and land related cost, common sot and product info for pricing paper purposes
• To develop competitive pricing strategies and pricing slides presentation for various products for launch to bet abled in the Property Development Community Meeting
• Compiling all final pricing details for new products to APDL Team for AP submission and product information to A&P and Sales Admin for the preparation of A&P materials and SPA respectively
• Preparation of Product Brief to Product Development Department
• sustainability) and environment

Education

Bachelor's Degree of Marketing

Job description

Collaborative in formulating new product offerings – consumer perspective, product brief, product design and achieving the key performance indicators (KPIs) for Market Planning ad Development and sales target for townships within SDPB

Job Responsibilities

Business (30%)

• To support Head, Sales & Marketing to imitate, develop and implement marketing strategies
• To assist Head, Sales & Marketing to manage and monitor the readiness of the product to be launched
• To assist Head, Sales & Marketing – operations of Business Units in developing and planning of sales campaign and to evaluate the effectiveness of each sales activity

Operations (60%)

• To update the competitor’s activities and launches for reference in determining market driven products and pricing
• Compiling documents i.e. costing, land listing, per comp plan, land and land related cost, common sot and product info for pricing paper purposes
• To develop competitive pricing strategies and pricing slides presentation for various products for launch to bet abled in the Property Development Community Meeting
• Compiling all final pricing details for new products to APDL Team for AP submission and product information to A&P and Sales Admin for the preparation of A&P materials and SPA respectively
• Preparation of Product Brief to Product Development Department
• sustainability) and environment

Education/Professional Qualification

Bachelor's Degree of Marketing

Professional Experience

Minimum 3-year relevant working experience in property development