Email Marketing Specialists

Hytech; Kampung Malaysia Tambahan; On-site; MYR 60,000 - 90,000; Full time

Benefits offered by this job

Public transport access

Friendly working environment

Regional exposure

Team events & snacks

Job summary

Hytech, a leading management consulting firm with a global presence, is seeking an Email Marketing Specialist in Kuala Lumpur to drive regional campaigns for fintech and financial services clients. You will develop and execute email campaigns aligned with marketing strategy and manage automated journeys.

You will localise content for regional audiences, analyse performance metrics, and collaborate with sales and marketing to improve engagement.

Qualifications

• Experience leading email marketing campaigns for fintech/financial services.
• Ability to design and manage automated email journeys.
• Strong written English skills; Mandarin or other languages a plus.

Responsibilities

• Develop and execute email marketing campaigns aligned with strategy.
• Design, implement and manage automated email journeys.
• Localise email content for regional audiences (language and tone).
• Analyse campaign metrics and recommend data-driven improvements.
• Collaborate with teams to create compelling content and visuals.
• Maintain and segment email lists for targeted communication.

Skills

Email marketing

Campaign design

Automation workflows

Data analysis

Content localization

Project management

Team collaboration

Education

Bachelor's degree in Marketing or related

Tools

Marketo

Job description

About Hytech

Hytech is a leading management consulting firm headquartered in Australia and Singapore, specializing in digital transformation for fintech and financial services companies. We provide comprehensive consulting solutions, as well as middle- and back-office support, to empower our clients with streamlined operations and cutting-edge strategies.

About Hytech

Hytech is a leading management consulting firm headquartered in Australia and Singapore, specializing in digital transformation for fintech and financial services companies. We provide comprehensive consulting solutions, as well as middle- and back-office support, to empower our clients with streamlined operations and cutting-edge strategies. With a global team of over 2,000 professionals, Hytech has established a strong presence worldwide, with offices in Australia, Singapore, Malaysia, Taiwan, Philippines, Thailand, Morocco, Cyprus, and more.

Role And Responsibilities

• Develop and execute effective email marketing campaigns aligned with overall marketing strategies.
• Design, implement, and manage automated email journeys to nurture leads and improve client retention.
• Localise email content with sales and marketing members, including language, tone, and cultural nuances, to meet the needs of regional audiences.
• Analyse campaign performance metrics (e.g., open rates, click-through rates, conversions) and suggest data-driven improvements.
• Collaborate with relevant teams to create compelling email content and visuals.
• Maintain and segment email lists to ensure targeted and personalised communication.
• Troubleshoot issues within the email marketing platform and test emails to optimise performance and deliverability.

Qualifications And Requirements

• Familiarity with Marketo or similar platforms is highly desirable.
• Great interest in the finance and trading industry
• Excellent written and verbal communication skills in English, working proficiency in Mandarin is highly regarded, and other additional language skills are advantageous.
• Strong project management, multitasking and decision-making skills.
• Strong communication skills and excellent team player.
• Highly organised and detail-oriented.

Benefits And Perks

• Accessible by public transport (5 mins walking distance from LRT Abdullah Hukum)
• Young, Passionate & Friendly Working Environment.
• Rewarding career development with regional exposure.
• Team building, creation, birthday party, free flow of snacks and drinks.