Digital Marketing Executive (1 Year Contract)

Q-dees Worldwide Edusystems (M) Sdn Bhd; Cyberjaya; On-site; MYR 50,000 - 73,000; Full time

Job summary

Q-dees Worldwide Edusystems (M) Sdn Bhd invites a Digital Marketing Executive to lead content creation and video production for its education network. The role focuses on developing engaging social media campaigns across Facebook, TikTok, Instagram and other platforms to drive brand awareness and enrolments.

The candidate will edit videos using CapCut, Premiere Pro or Final Cut Pro, craft compelling visuals, and collaborate with HQ and centres to ensure consistency with the brand while staying

Qualifications

• Bachelor Degree in Marketing, Communication or relevant field.
• Experience in creating and executing social media campaigns across multiple platforms.
• Ability to edit videos and create compelling promotional content.
• Familiarity with current education industry trends and audience targeting.
• Strong written and verbal communication in English and Mandarin.

Responsibilities

• Content Creation & Video Production for Q-dees centres and campaigns.
• Edit short-form videos for TikTok, Instagram Reels, Facebook, YouTube Shorts.
• Create thumbnails, cover images and promotional visuals reflecting brand identity.
• Develop content that resonates with parents and drives engagement across platforms.
• Monitor content performance and adapt strategies based on insights.
• Coordinate with HQ and centres to support enrolment campaigns.
• Plan content according to platform best practices and posting cycles.

Skills

Content creation

Video editing

Social media marketing

Multitasking

Analytical skills

Creative mindset

Bilingual English/Mandarin

Education

Bachelor Degree in Marketing, Communication or relevant field

Tools

CapCut

Premiere Pro

Final Cut Pro

Job description

Digital Marketing Executive (1 Year Contract)

Research, discover and propose audience preferences and current trends

Develop and execute new social media enhancement or strategies (BTL or ATL) to drive engagement, increase brand awareness and expansion.

Design and curate new social media strategies for Facebook, TikTok, Instagram, XHS and etc.

Monitor, analyze, report and propose solution to social media data obtained to further enhance growth for the company.

Engage with potential sales leads and assisting enquiries (online or offline).

Capable of photo and video editing (Adobe softwares)

Requirements

Must have a knack or burst to create buzz and hype around new products

Strong understanding and execution of marketing cycle, from prospecting (social media, leads) to conversion/enrolments, to student retention (re-enrolments, networking).

Strong passion and skills for frontline sales.

Fluency in Mandarin (native) and English. We are seeking candidates proficient in Mandarin to effectively communicate with Mandarin-speaking clients.

Passionate, self-driven with minimal supervision that loves current trends

Excellent knowledge of Facebook, Pinterest, Instagram, Tiktok, XHS, Lemon8 and other social media best practices

Video editing skills (CapCut, Premiere Pro, Final Cut Pro or equivalent)

Ability to think out of the box and have a super creative mindset

Familiarity with online marketing strategies and marketing channels

Able to adapt in a fast paced environment

Young, cheerful with vibrant personalities

Multitasking and analytical skills

Bachelor Degree in Marketing, Communication or relevant field

Able to travel for content creation, visitation, consultation and survey

Key Responsibilities

Content Creation & Video Production

Film and create content at Q-dees centres, events and campaigns

Edit short-form videos for TikTok, Instagram Reels, Facebook and YouTube Shorts

Produce engaging content that showcases student experiences, programmes, events and success stories

Create compelling thumbnails, cover images and promotional visuals

Assist with photography and content shoots

Ensure all content reflects the Q-dees brand identity and quality standards

Plan and schedule content according to platform best practices and posting cycles

Monitor content performance and identify opportunities for improvement

Keep up-to-date with social media trends and platform updates

Maintain a consistent look and feel across all Q-dees digital platforms

Develop creative concepts and content directions for campaigns and promotions

Ensure consistency in visual branding, messaging and storytelling

Support the development of campaign visuals, banners, brochures and promotional materials

Have a strong eye for aesthetics, design hierarchy and premium brand presentation

Develop scripts for promotional videos, testimonials, interviews and campaigns

Create content that resonates with parents and drives engagement

Adapt messaging across different platforms and audiences

Understand audience targeting, lead generation and conversion-focused content

Monitor campaign performance and provide recommendations for improvement

Work closely with HQ and centres to support enrolment campaigns

Research market trends, social media trends and competitor activities

Identify trending topics and adapt them for the education industry

Understand what content drives enquiries, engagement and enrolments

Unlock job insights

Hirer responsiveness Salary match Number of applicants

Your application will include the following questions:

• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years' experience do you have as a Digital Marketing Executive?
• Which of the following Adobe products are you experienced with?
• Do you have lead generation experience?
• Are you willing to travel for this role when required?
• How many years of digital marketing experience do you have?
• Do you have experience with Search Engine Optimisation (SEO)?

Education, Training & Professional Development 51-100 employees

Q-dees Group of Companies is a world-class educational provider with affiliations to US and UK, providing Quality Child Development Programmes through our intensive Research and Development and Product Innovation, and supported by our global network of dedicated partners since 1990. As a testimony to this, Q-dees has been endorsed as the Best Brand for Preschool Education for 7 consecutive years by The Brand Laureate Asia Pacific Award (Signature & Master Awards) from 2008 to 2015, including the coveted SMI Association of Malaysia Brand Excellence Award in 2012.

As part of our expansion into the global market, we are seeking for results-oriented and performance-driven individuals to be a part of our highly motivated and resourceful team.

Q-dees Group of Companies is a world-class educational provider with affiliations to US and UK, providing Quality Child Development Programmes through our intensive Research and Development and Product Innovation, and supported by our global network of dedicated partners since 1990. As a testimony to this, Q-dees has been endorsed as the Best Brand for Preschool Education for 7 consecutive years by The Brand Laureate Asia Pacific Award (Signature & Master Awards) from 2008 to 2015, including the coveted SMI Association of Malaysia Brand Excellence Award in 2012.

As part of our expansion into the global market, we are seeking for results-oriented and performance-driven individuals to be a part of our highly motivated and resourceful team.

What can I earn as a Digital Marketing Executive