MARKETING EXECUTIVE

P.A. PROJECTS MARKETING SDN BHD; Shah Alam; On-site; MYR 36,000 - 60,000; Full time

Job summary

P.A. PROJECTS MARKETING SDN BHD is seeking a Marketing Executive to support digital marketing and social media activities. You will create engaging content, shoot short videos, host live streams, and manage presence on Facebook, Instagram, TikTok and other platforms.

Fresh graduates are encouraged to apply as training will be provided. Candidates should be comfortable appearing on camera, coordinating with teams, and reporting on campaign performance.

Qualifications

• Minimum Diploma or Degree in Marketing or related field.
• Fresh graduates welcome with training provided.
• Proficient in Chinese for content creation and live streams.
• Good command of English and Bahasa Malaysia.
• Familiar with Facebook, Instagram, TikTok and other digital platforms.
• Interest in content creation, digital marketing, video production and live streaming.
• Confident appearing on camera.

Responsibilities

• Plan, create and publish engaging content for Facebook, Instagram, TikTok, and other digital platforms.
• Develop captions, promotional messages and simple marketing campaigns.
• Independently shoot and present short-form videos featuring the company's products, services, events or activities.
• Edit basic photos and videos using suitable mobile applications or editing software.
• Host or assist with live-streaming sessions to introduce and promote the company's products and services.
• Respond professionally to comments, enquiries, and messages received through social media platforms.
• Maintain a consistent brand image and tone of communication across all marketing channels.
• Monitor social media engagement, audience feedback and content performance.
• Keep up to date with current social media trends, formats and platform features.
• Assist in organising marketing campaigns, promotional activities, exhibitions and company events.
• Coordinate with internal departments to obtain accurate product information and marketing materials.
• Prepare simple reports on social media activities and campaign performance.
• Perform other marketing-related duties assigned by the management.

Skills

Content creation

Video production

Live streaming

Social media management

Chinese language content

Camera presence

English proficiency

Bahasa Malaysia proficiency

Education

Diploma or Degree in Marketing or related field

Tools

Video editing apps

Job description

The Marketing Executive is responsible for supporting the company's digital marketing and social media activities. The role involves creating engaging content, producing short videos, conducting live-streaming session, and managing the company's presence on Facebook, Instagram, TikTok, and other releventplatforms.

Fresh graduate and candidates without prior working experience are encouraged to apply, as guidance and training wil be provided.

Key Responsibilities

Plan, create and publish engaging content for Facebook, Instagram, TikTok, and other digital platforms.

Develop content ideas, captions, promotional messages and simple marketing campaings.

Independently shoot and present short-form videos featuring the company's products, services, events or activities.

Edit basic photos and videos using suitable mobile applications or editing software.

Host or assist with live-streaming session to introduce and promote the company's products and services.

Respond professionally to comments, enquiries, and messages received through social media platforms.

Maintain a consistent brand image and tone of communication across all marketing channels.

Monitor social media engagement, audience feedback and content performance.

Keep up to date with current social media trends, formats and platform features.

Assist in organising marketing campaigns, promotional activities, exhibitions and company events.

Coordinate with internal departments to obtain accurate product information and marketing materials.

Prepare simple reports on social media activities and campaign performance.

Perform other marketing-related duties assigned by the management.

Job Requirements

Minimum Diploma or Degree in Marketing, Mass Communication, Business Administration, Digital Media or a related field. Fresh graduates are encouraged to apply.

No prior working experience is required, as required as training will be provided.

Proficient in spoken and written Chinese, as the role requires creating Chinese-language content, conducting live streams, and communicating with Chinese-speaking customers.

Basic proficiency in English and Bahasa Malaysia.

Familiar with Facebook, Instagram, TikTok, and other digital platforms.

Interested in content creation, digital marketing, video production, and live streaming.

Able and confident to appear in front of the camera.

Able to independently shoot videos using a smartphone or camera.

Basic video-editing and grahic-design skills would be an advantage.

Creative, energetic, presentable and comfortable communicating with an online audience.

Good communication, presentation, and interpersonal skills.

Willing to learn and able to work independently as well as in a team.

Able to manage multiple assigments and meet content deadlines.

Preferred Candidate Profile

Female candidate preferred due to the on-camera presentation and live-streaming requirements of the role.

Comfortable demonstrating products and presenting promotional content.

Possesses a good sense of current social media trends and audience preferences.

Key Performance Indicators

Consistency and quality of social media content.

Growth in followers, reach, views and engagement.

Number and quality of videos and live-streaming sessions completed.

Timely response to online enquiries.

Effectiveness of digital marketing campaigns in generating customer interest and leads.

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