CRM & CLIENTELING SPECIALIST

Louis Vuitton (M) Sdn Bhd; Kuala Lumpur; On-site; MYR 50,000 - 80,000; Full time

Job summary

Louis Vuitton (M) Sdn Bhd is seeking a CRM & Clienteling Specialist to drive daily CRM operations and clienteling programs across all client touchpoints. You will execute targeted campaigns, maintain data accuracy, and ensure personalized interactions aligned with Maison values.

Responsibilities include campaign execution, data insights, personalization, and system/process coordination to support premium client experiences across touchpoints.

Qualifications

• Hands-on experience in planning, coordinating, and executing promotional activities and client-focused events.
• Genuine enjoyment of building interpersonal relationships and engaging with clients.
• Top-tier verbal and written communication across formats.

Responsibilities

• Campaign execution and support across platforms.
• Maintain and update client databases with segmentation criteria.
• Support boutique teams in daily CRM tool usage and campaign alignment.
• Assist in deploying marketing automation workflows.
• Ensure brand-aligned content and messaging.

Skills

Marketing & Events

Client-Centric Mindset

Exceptional Communication

Job description

The CRM & Clienteling Specialist supports daily CRM operations and clienteling programs across all client touchpoints. This role is responsible for executing targeted campaigns, maintaining data accuracy, and ensuring personalized interactions that align with our Maison values and luxury standards.

Job responsibilities

• Campaign Execution and Support

  Implement CRM campaigns and clienteling initiatives across platforms.

  Maintain and update client databases with segmentation criteria.

  Support boutique teams in daily CRM tool usage and campaign alignment.

  Assist in deploying marketing automation workflows.

  Ensure brand-aligned content and messaging.

• Client Data and Insights

  Analyze client data and behaviors to refine segmentation.

  Prepare operational dashboards and performance reports.

  Collaborate with data teams to ensure integrity and accuracy.

  Track campaign metrics and suggest optimization strategies.

  Support measurement of loyalty and conversion indicators.

• Personalization and Client Care

  Contribute to the design of personalized client communications.

  Ensure premium client experiences across all touchpoints.

  Support tailored follow-ups and post-interaction engagement.

  Serve as a liaison between retail and HQ CRM teams.

  Monitor feedback and contribute to experience enhancements.

• System and Process Coordination

  Ensure correct CRM usage across tools and processes.

  Support training sessions for new users or updates.

  Coordinate with external vendors when needed.

  Maintain compliance with privacy and data policies.

  Drive improvements in process and user adoption.

Profile

Key Requirements:

• Marketing & Event Management Background: Possesses hands-on experience in planning, coordinating, and executing promotional activities and client-focused events.

• Client-Centric Mindset: Genuinely enjoys building interpersonal relationships, networking, and engaging directly with prospective and existing clients.

• Exceptional Communication Skills: Top-tier verbal and written communication skills across all formats.

The world leader in luxury, Louis Vuitton has been synonymous with the art of stylish travel since 1854. Since 1987, it has been part of L.V.M.H / Moet Hennesy - Louis Vuitton, the world's most prestigious luxury goods group headed by Bernard Arnault. Today, other than leather goods, Louis Vuitton has extended its expertise to women's and men's ready-to-wear, shoes, watches and jewelry, sunglasses, accessories etc combining traditional craftsmanship with flair and innovation to create a complete lifestyle experience.