Business Development & Sales Executive

FAITH FISHING CHARTER SDN. BHD.; West Coast Division; On-site; MYR 31,000 - 40,000; Full time

Benefits offered by this job

EPF & SOCSO

Monthly Business Growth Bonus

Performance-based career progression

Job summary

Faith Fishing Charter Sdn Bhd in Kota Kinabalu, Sabah, is seeking a Business Development & Sales Executive to drive growth. You will engage multiple channels, convert enquiries, and build lasting partnerships with agents and tour operators.

This role demands initiative, a commercial mindset, and a track record of meeting targets. You will work directly with the Founder/Director to expand our premium marine-tour offerings and increase booking value.

Qualifications

• Ambitious, commercially minded and action-oriented.

Responsibilities

• Handle enquiries from Xiaohongshu, WeChat, WhatsApp, Ctrip/Trip.com, Feizhu, Klook and other sales channels.
• Prepare quotations and follow up systematically until enquiries are converted or closed.
• Proactively follow up with potential customers instead of waiting for them to return.
• Build relationships with previous customers to generate referrals and repeat business.
• Identify opportunities to upsell and increase booking value where appropriate.
• Work towards agreed monthly sales, conversion and revenue targets.
• Identify, approach and develop new travel agents, tour companies, hotels, concierges, and strategic partners.
• Develop new China-market and international distribution channels.
• Build and maintain long-term relationships with agents and business partners.
• Explore corporate, private-group, premium tourism and other new business opportunities.
• Continuously identify and execute new ways for the company to acquire customers and increase revenue.
• Assist in planning sales campaigns, promotions and customer-acquisition strategies.
• Develop marketing ideas and content suitable for Xiaohongshu, Douyin and other relevant platforms.
• Use customer feedback and sales data to identify opportunities for improvement.
• Work directly with management to improve products, packages, positioning, sales processes and customer-acquisition strategies.

Skills

Sales

Business Development

Partnerships

Business Growth

Job description

Hiring : Business Development & Sales Executive

Sales | Business Development | Partnerships | Business Growth

Company: Faith Fishing Charter Sdn Bhd

Location: Kota Kinabalu, Sabah

Faith Fishing Charter Sdn Bhd is a Kota Kinabalu-based premium marine tourism company specialising in private fishing experiences, luxury catamaran outings and customised marine tourism experiences.

We are looking for an ambitious, commercially minded and action-oriented Business Development & Sales Executive to work directly with the Founder/Director to drive the company’s sales and business growth.

This is not purely a social-media or marketing position focused on posting content.

Your primary objective is clear:

Generate leads. Convert customers. Develop new sales channels. Grow company revenue.

We are looking for someone who takes ownership of results — not someone who simply waits for enquiries or instructions.

What You Will Be Responsible For

• Handle and convert enquiries from Xiaohongshu (小红书), WeChat, WhatsApp, Ctrip/Trip.com, Feizhu, Klook and other sales channels.
• Prepare quotations and follow up systematically until enquiries are converted or closed.
• Proactively follow up with potential customers instead of waiting for them to return.
• Build relationships with previous customers to generate referrals and repeat business.
• Identify opportunities to upsell and increase booking value where appropriate.
• Work towards agreed monthly sales, conversion and revenue targets.

Business Development

• Identify, approach and develop new travel agents, tour companies, hotels, concierges, and strategic partners.
• Develop new China-market and international distribution channels.
• Build and maintain long-term relationships with agents and business partners.
• Explore corporate, private-group, premium tourism and other new business opportunities.
• Continuously identify and execute new ways for the company to acquire customers and increase revenue.

Marketing & Growth

• Assist in planning sales campaigns, promotions and customer-acquisition strategies.
• Develop marketing ideas and content suitable for Xiaohongshu, Douyin and other relevant platforms.
• Use customer feedback and sales data to identify opportunities for improvement.
• Work directly with management to improve products, packages, positioning, sales processes and customer-acquisition strategies.

Who We Are Looking For

• Communicate confidently in Mandarn with customers and business partners.
• Are naturally persuasive and comfortable speaking with customers.
• Have a strong sense of urgency and execution.
• Are proactive and do not need to be told what to do at every step.
• Enjoy sales, negotiation, networking and building relationships.
• Are comfortable being measured by sales results, revenue and KPIs.
• Can follow up persistently and systematically without constant supervision.
• Are commercially curious and naturally think about how a business can acquire more customers and grow.
• Are willing to test new ideas, learn from results and improve quickly.
• Want your income and career progression to increase together with the results you produce.

Experience in tourism, hospitality, luxury products/services, travel agencies, sales, business development or digital marketing is an advantage.

However, attitude, initiative, execution, commercial thinking and ability to produce results matter more to us than job titles.

• Basic Salary: RM2,800–RM3,600
• EPF & SOCSO
• Monthly Business Growth Bonus
• Performance-based career progression

Strong performers may progress through: Senior Business Development Executive → Business Development Manager → Head of Business Development

We believe people who create greater value for the company should have the opportunity to earn more.

High performers have the opportunity to earn RM6,000–RM10,000+ per month through salary, commission and performance incentives.

This Position May NOT Be Suitable For You If:

• You are primarily looking for a comfortable fixed salary regardless of results.
• You dislike sales targets, revenue targets or performance KPIs.
• You prefer waiting for instructions rather than taking initiative.
• You consider marketing to be mainly posting content on social media.
• You are uncomfortable following up repeatedly with potential customers.
• You are uncomfortable asking customers for the sale or closing a deal.
• You prefer maintaining existing work rather than actively looking for new business opportunities.