Branded Content & Campaigns Lead

ASTRO Holdings Behad; Kuala Lumpur; Presencial; MYR 90 000 - 150 000; Tempo integral

Resumo da oferta

ASTRO Holdings Berhad is seeking a dynamic professional to lead brand partnerships and revenue integration. You will drive end-to-end branded campaigns across TV, radio, digital, social, and on-ground platforms while coordinating with AMS, Astro Shaw creative, production, and marketing teams to ensure on-time delivery.

You will translate partnership objectives into compelling storytelling, optimize campaigns for performance, and explore innovative formats and co-branded opportunities.

Qualificações

• Bachelor's degree in business/marketing or equivalent.
• Experience in creative/media agency or broadcast with multimedia exposure.
• Strong communication and stakeholder management skills.
• Ability to work under pressure and meet deadlines.
• Fluent in English (written and spoken).

Responsabilidades

• Lead brand partnerships and revenue integration between AMS and partners.
• Develop and execute branded campaigns across TV, radio, digital, social and on-ground platforms.
• Coordinate cross-functional teams to ensure on-time delivery and alignment.
• Translate partnership objectives into engaging, branded storytelling.
• Drive KPI tracking, revenue realization and campaign optimization.
• Explore zero-dollar audience swaps and co-branded campaigns to boost reach.

Conhecimentos

Strong communication

Stakeholder management

Team player

Attention to detail

English proficiency

Formação académica

Bachelor's degree

Descrição da oferta de emprego

ASTRO Holdings Berhad is seeking a dynamic professional to lead brand partnerships and revenue integration. You will drive end-to-end branded campaigns across TV, radio, digital, social, and on-ground platforms while coordinating with AMS, Astro Shaw creative, production, and marketing teams to ensure on-time delivery.

You will translate partnership objectives into compelling storytelling, optimize campaigns for performance, and explore innovative formats and co-branded opportunities.