Brand Manager: Patient & HCP Pathways Lead

Zuellig Pharma; Shah Alam; On-site; MYR 90,000 - 180,000; Full time

Job summary

Zuellig Pharma in Malaysia is seeking a Brand Manager to lead disease awareness and partnership programs aligned with the brand strategy. You will drive patient-HCP journey improvements, and coordinate cross-functional campaigns to strengthen brand impact.

The role focuses on building relationships with HCP partners, tracking campaign performance, and delivering end-to-end initiatives that support access to healthcare outcomes in the region.

Qualifications

• Proven track record in HCP & patient journey optimization.
• Strong relationship management and partner engagement capabilities.
• End-to-End campaign execution and impact tracking.

Responsibilities

• Develop and execute strategies aligned with brand direction to enhance patient-HCP pathways.
• Lead and monitor campaigns across identified HCP partners in line with brand priorities.
• Initiate activation discussions with HCP partners to improve patient-HCP interactions.
• Establish and maintain strong relationships with identified HCP partners.

Skills

HCP management

Relationship management

Campaign execution

Analytics

Job description

Zuellig Pharma in Malaysia is seeking a Brand Manager to lead disease awareness and partnership programs aligned with the brand strategy. You will drive patient-HCP journey improvements, and coordinate cross-functional campaigns to strengthen brand impact.

The role focuses on building relationships with HCP partners, tracking campaign performance, and delivering end-to-end initiatives that support access to healthcare outcomes in the region.