AI-Driven Media Analytics & Campaign Ops Specialist

Jobless; Petaling Jaya; On-site; MYR 80,000 - 120,000; Full time

Job summary

The Channel Company is seeking a proactive professional to support end-to-end campaign operations, analytics, and reporting across B2B digital campaigns. You will use Salesforce, Google Ad Manager, and Monday.com to track trafficking, pacing, and performance, while applying AI tools to surface insights for clients and internal teams.

You will collaborate with Sales, Operations, and Ad Ops to troubleshoot issues, maintain data integrity, and deliver timely updates.

Qualifications

• Minimum 2-4 years of experience in digital marketing, media operations, or a similar role.
• Hands-on experience supporting campaign operations (e.g., setup/trafficking, QA, pacing, delivery checks) and performance reporting.
• Proficient in MS Excel; comfortable working with data to produce accurate reports and insights.
• Able to learn and use multiple systems (CRM, ad platforms, booking/inventory tools, analytics dashboards) while maintaining strong attention to detail.
• Understanding of digital advertising and measurement basics (ad formats, tags/pixels/UTMs) and able to troubleshoot common delivery/tracking issues.
• Good written and spoken English; able to work effectively with cross-functional stakeholders and respond to client requests professionally.
• Highly organised; able to manage multiple priorities and deadlines in a fast-paced environment.

Responsibilities

• Support end-to-end campaign operations, including trafficking, pacing, and delivery checks across assigned media programmes.
• Maintain accurate data and documentation in Salesforce, inventory booking systems, and internal reporting/analytics tools.
• Monitor and analyse performance data, identify trends, and surface optimisation opportunities to improve programme outcomes.
• Partner with Sales, Sales Operations, and Ad Operations to resolve technology, tagging, and media delivery issues.
• Use AI tools (e.g., Microsoft Copilot) to support research, improve data context, and drive process efficiencies.
• Provide clear, timely status updates to internal stakeholders and respond to client requests with a customer-first mindset.

Skills

Organization

Analytics

Web technologies

AI tools

English communication

Customer service

Collaboration

Attention to detail

Numeracy

Tools

Salesforce

Google Ad Manager

Monday.com

CRM

Analytics dashboards

Job description

The Channel Company is seeking a proactive professional to support end-to-end campaign operations, analytics, and reporting across B2B digital campaigns. You will use Salesforce, Google Ad Manager, and Monday.com to track trafficking, pacing, and performance, while applying AI tools to surface insights for clients and internal teams.

You will collaborate with Sales, Operations, and Ad Ops to troubleshoot issues, maintain data integrity, and deliver timely updates.