Trade Marketing Lead: Drive Joint Plans & ROI Impact

Astrazeneca; Xico; On-site; MXN 900,000 - 1,300,000; Full time

Job summary

Astrazeneca in Mexico City is seeking a Trade Marketing Manager to lead the development and execution of customer-specific Trade Investment Plans and Joint Business Plans. You will collaborate with Commercial Strategy, Business Units, Account Management and Finance to maximize commercial impact and strengthen customer partnerships.

This role requires strong analytical, negotiation and stakeholder-management skills, with experience in Trade Marketing or related fields and the ability to influence

Qualifications

• Bachelor’s degree in Business, Marketing, Economics, Finance or a related field.
• Experience in Trade Marketing, Key Account Management, Customer Development or Commercial Planning.
• Experience managing customer plans, trade investments and execution.
• Strong analytical, financial, negotiation and stakeholder-management skills.
• Ability to influence and collaborate in a matrix organization.

Responsibilities

• Translate commercial priorities into customer and channel activation plans.
• Lead Joint Business Planning with key customers and internal partners.
• Partner with Key Account Managers to ensure effective execution.
• Manage trade investments, budgets, governance and compliance.
• Define KPIs and evaluate the impact and ROI of trade activities.
• Lead performance reviews and recommend improvements.
• Develop tools, dashboards and best practices that strengthen Trade Marketing capabilities.
• Build collaborative relationships with customers, distributors and external partners.

Skills

Trade Marketing

Key Account Management

Commercial Planning

Customer Development

Budget Management

Negotiation

Stakeholder Management

Analytical Skills

Education

Bachelor’s degree in Business, Marketing, Economics, Finance or related field

MBA

Job description

Astrazeneca in Mexico City is seeking a Trade Marketing Manager to lead the development and execution of customer-specific Trade Investment Plans and Joint Business Plans. You will collaborate with Commercial Strategy, Business Units, Account Management and Finance to maximize commercial impact and strengthen customer partnerships.

This role requires strong analytical, negotiation and stakeholder-management skills, with experience in Trade Marketing or related fields and the ability to influence