Trade Marketing Lead: ROI-Focused Partnerships & Plans

AstraZeneca; Ciudad de México; Vor Ort; MXN 600.000 - 900.000; Vollzeit

Zusammenfassung

AstraZeneca in Mexico City seeks a Trade Marketing Manager to translate commercial priorities into customer-centric activation plans across channels.

You will lead Joint Business Planning with key customers, manage trade investments, budgets and ROI, and work with Commercial Strategy, Account Management and Finance to maximize impact and partnerships.

The role emphasizes data-driven decision making, dashboards, and scalable processes to sustain growth in a competitive market.

Qualifikationen

• Bachelor’s degree in Business, Marketing, Economics, Finance or related field.
• Experience in Trade Marketing, Key Account Management, Customer Development or Commercial Planning.
• Experience managing customer plans, trade investments and execution.
• Strong analytical, financial, negotiation and stakeholder-management skills.
• Ability to influence and collaborate in a matrix organization.

Aufgaben

• Translate commercial priorities into customer and channel activation plans.
• Lead Joint Business Planning with key customers and internal partners.
• Partner with Key Account Managers to ensure effective execution.
• Manage trade investments, budgets, governance and compliance.
• Define KPIs and evaluate the ROI of trade activities.
• Lead performance reviews and recommend improvements.
• Develop tools, dashboards and best practices that strengthen Trade Marketing capabilities.
• Build collaborative relationships with customers, distributors and external partners.

Kenntnisse

Analytical skills

Negotiation

Stakeholder management

Collaboration

Influence

Ausbildung

Bachelor's degree in business related field

Jobbeschreibung

AstraZeneca in Mexico City seeks a Trade Marketing Manager to translate commercial priorities into customer-centric activation plans across channels.

You will lead Joint Business Planning with key customers, manage trade investments, budgets and ROI, and work with Commercial Strategy, Account Management and Finance to maximize impact and partnerships.

The role emphasizes data-driven decision making, dashboards, and scalable processes to sustain growth in a competitive market.