Strategic PPC Lead for HVAC Growth - Remote

Blacksmith Agency LLC; Ciudad de México; Hybrid; MXN 1,306,000 - 2,052,000; Full time

Job summary

Blacksmith Agency is a fully remote, AI-first digital agency seeking a PPC Manager for HVAC accounts. You will own paid media across Google, Meta, LinkedIn, and Microsoft Ads, shaping budgets, bidding, targeting, and creative testing for multi-location clients. You will drive the roadmap and narrative during client calls.

You are the strategic voice, expected to move ROAS, CPA and pipeline metrics with demonstrable results in an agency setting and clear English on live calls with US clients.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvement track record.
• Experience managing multiple clients in an agency.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for HVAC accounts.
• Budget allocation, bidding strategies, targeting and creative testing.
• Set up conversion tracking using GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and report the narrative behind the numbers.

Skills

Google Ads

Meta Ads

Campaign optimization

ROAS/CPA metrics

English communication

Tools

GA4

Tag Manager

Facebook Pixel

LinkedIn Insight Tag

Microsoft Advertising

Job description

Blacksmith Agency is a fully remote, AI-first digital agency seeking a PPC Manager for HVAC accounts. You will own paid media across Google, Meta, LinkedIn, and Microsoft Ads, shaping budgets, bidding, targeting, and creative testing for multi-location clients. You will drive the roadmap and narrative during client calls.

You are the strategic voice, expected to move ROAS, CPA and pipeline metrics with demonstrable results in an agency setting and clear English on live calls with US clients.