Sr. Content Writer & Editor (Bilingual)

Confie; Tijuana; On-site; MXN 420,000 - 620,000; Full time

Job summary

Confie seeks a Senior Bilingual Content Writer & Editor to grow brand awareness, organic visibility, engagement, and lead generation through useful, compelling content across websites, blogs, infographics, emails, video scripts, digital and print collateral, and other marketing channels.

The role focuses on content creation, with about one-third dedicated to editing and reviewing content in both English and Spanish, writing, editing, translating, and localizing content to ensure accuracy,

Qualifications

• Bachelor's in Marketing or equivalent.
• Full professional fluency in English and Spanish.
• 3+ years of professional writing, editing and content marketing.

Responsibilities

• Create content across websites, blogs, emails and collateral.
• Edit and review content in English and Spanish; translate and localize.
• Apply SEO best practices and use AI-assisted writing and data-driven insights.

Skills

Bilingual English/Spanish

Content writing

Editing

Content marketing

Education

Bachelor's in Marketing

Tools

AI writing tools

SEO basics

Job description

Application through our career site takes less than 5 minutes. About our company Confie is the largest independent personal lines insurance agency and broker in the United States—serving customers nationwide. In 2010, we established our Shared Services Center in Tijuana, Baja California, creating a world-class operation built to efficiently support our customers, drive innovation, and develop exceptional talent. Since then, our Mexico operation has become a vital extension of our organization, strengthening the work that powers our U.S. business and elevating the experience of customers across all 50 states. Today, more than 1,800 team members—both on-site and remote—help fuel our success with a focus on quality, consistency, and operational excellence. Our growth reflects a deep investment in technology, continuous improvement, and—most importantly—our people. We foster an inclusive, fast-paced, and collaborative culture where employees are encouraged to grow and build long-term careers with a company shaping the future of insurance. Learn more at www.confiemx.com

About the role

We are seeking an experienced Senior Bilingual Content Writer & Editor to help grow brand awareness, organic visibility, engagement, and lead generation through useful, compelling, and search-optimized content. This role will create content across websites, blogs, infographics, emails, video scripts, digital and print collateral, and other marketing channels. The role primarily focuses on content creation, with approximately one-third dedicated to editing and reviewing content in both English and Spanish. This individual will write, edit, translate, and localize content in both languages, ensuring accuracy, consistency, cultural relevance, and alignment with our brand voice. We are looking for a strong storyteller and editor who understands how to create content for people while optimizing it for traditional search, AI-powered search experiences, and large language models (LLMs). The ideal candidate has a proven track record of producing and editing content that drives engagement and supports business goals. This position requires a high level of creativity and editorial judgment, along with the ability to apply SEO best practices and use data-driven insights and AI-assisted writing, research, editing, and optimization tools to develop high-quality content efficiently. The successful candidate will know how to leverage AI to improve research, ideation, drafting, and optimization while applying strong human judgment to ensure accuracy, originality, brand consistency, and overall content quality, editorial judgment, and the ability to use data-driven insights to write and edit compelling material.

Key Requirements

Bachelor's in Marketing or equivalent. Full professional fluency in both English and Spanish, with exceptional writing, editing, grammar, and proofreading skills in both languages. +3 years of professional writing, editing, and content marketing. Ability to use A