Senior FMCG Market Insight Analyst - Remote

Placements24

Región Centro

Hybrid

MXN 350,000 - 700,000

Full time

4 days ago

Be an early applicant

A complete application in a minute

Tailored resume and cover letter, ready to send.

Get past ATS filters

Benefits offered by this job

Fully remote work arrangement

Professional development opportunities

Access to industry conferences

Generous paid time off

Job summary

Placements24 seeks a Senior Market Analyst to lead comprehensive market research efforts for a leading FMCG enterprise. You will analyze sales, consumer behavior, and competitive landscapes, translating findings into strategic recommendations for senior management.

This remote role allows you to contribute from Guadalajara while collaborating with distributed teams. You will design studies, employ advanced analytics tools (SPSS, R, SAS, Tableau, Power BI), and support long-term market strategies

Qualifications

Bachelor's degree in Marketing, Economics, Statistics, Business, or related analytical field.
Master's degree is a plus.
Minimum of 5 years of experience in market analysis, market research, or competitive intelligence, preferably in FMCG.
Proven experience with surveys, focus groups, in-depth interviews, data mining.
Strong analytical skills and ability to translate data into insights.

Responsibilities

Design and execute market research studies, both quantitative and qualitative.
Analyze market data including sales trends, consumer behavior, and competitive intelligence.
Identify market opportunities and emerging FMCG trends.
Develop reports and presentations for senior management.
Collaborate with brand, sales, and product teams for market intelligence.