Senior Brand & Innovation Strategy Analyst (Remote)

Mondelēz International; Santa Fé; On-site; MXN 900,000 - 1,300,000; Full time

Job summary

Mondelez México is seeking a Brand & Portfolio Marketing lead to shape an innovation and renovation strategy aligned with the brand vision, driving sustainable growth.

You will partner with regional teams to determine priorities, renovate the core brand, strengthen the portfolio, and manage brand architecture, while owning revenue and profitability with KPI monitoring. This role demands strong consumer insights and executive presentation skills.

Qualifications

• Marketing experience in a consumer goods, matrix environment.
• Developing and marketing product innovations across countries.
• Collaborating with multiple marketing disciplines and cross-functional teams.
• Engaging with design, innovation and research agencies.
• Balancing commercial and strategic insights with analytic skills.
• Strong understanding of consumers and trends.
• Excellent verbal and written communication and executive presentation.

Responsibilities

• Create and implement the innovation/renovation strategy aligned with brand vision.
• Define and execute plans to renovate the core brand and strengthen the portfolio.
• Manage the portfolio, including brand architecture and KPIs.
• Partner with regional/brand teams to drive consumer-centric growth.
• Own revenue and profit targets and monitor performance against KPIs.

Skills

Brand strategy

Cross-country marketing

Stakeholder management

Analytical thinking

Consumer insights

Executive communication

Job description

Mondelez México is seeking a Brand & Portfolio Marketing lead to shape an innovation and renovation strategy aligned with the brand vision, driving sustainable growth.

You will partner with regional teams to determine priorities, renovate the core brand, strengthen the portfolio, and manage brand architecture, while owning revenue and profitability with KPI monitoring. This role demands strong consumer insights and executive presentation skills.