Sr Analyst Halls

Mondelez International

Santa Fé

On-site

MXN 900,000 - 1,300,000

Full time

2 days ago
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Job summary

Mondelēz International in Mexico is seeking a savvy Brand & Portfolio Manager to lead innovation and renovation strategies that drive consumer-centric brand growth. You will partner with brand teams to define plans for renovating the core brand and strengthening the portfolio through innovation and renovation.

You will manage the portfolio (including brand architecture) and translate consumer insights into marketing campaigns while monitoring performance against KPIs.

Qualifications

  • Marketing experience in a matrix consumer goods environment.
  • Experience developing and marketing product innovations across countries.
  • Proven ability to work with cross-functional teams.
  • Experience collaborating with design, innovation and research agencies.
  • Strong analytical and creative skills with commercial and strategic acumen.
  • Deep understanding of consumer needs.
  • Excellent verbal and written communication and executive presentation skills.

Responsibilities

  • Define and implement an innovation/renovation strategy aligned with brand vision.
  • Drive consumer-centric brand growth and execute innovation plans.
  • Manage the portfolio including brand architecture and monitor KPIs.
  • Integrate innovation into marketing communications plans and campaigns.

Skills

Marketing in CPG
Global product innovation
Cross-functional teamwork
Agency collaboration
Analytical & creative balance
Consumer insights
Executive communication

Job description

Job Description Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It With Pride. You create and implement the innovation/renovation strategy that is aligned with the brand vision to drive sustainable growth.

How you will contribute

You will work with others in Mondelēz International to determine an innovation strategy and priorities to enable consumer-centric brand growth and execute commercial innovation plans on innovation based on identified goals. In partnership with brand teams, you will define and deliver plans to renovate the core brand and to strengthen the entire portfolio through innovation and renovation. You will also manage the portfolio (which includes brand architecture). In this role, you are accountable for revenue and profit, sharing objectives as they relate to innovation, and monitoring performance against key performance indicators. Based on your deep consumer insights, brand strategy and positioning, you will integrate innovation into marketing communication plans and campaigns.

What you will bring
  • A desire to drive your future and accelerate your career and the following experience and knowledge: Marketing, ideally in a matrix environment in the consumer goods industry
  • Developing and marketing product innovations at a cross-country level
  • Working effectively with other marketing disciplines and with cross-functional teams
  • Working with design, innovation and research agencies
  • Analytical and creative skills—a balance of commercial and strategic acumen
  • Understanding consumers
  • Communicating effectively, verbally and in writing, and executive presentation skills
Business Unit Summary

Mondelez México has been in the country since 1927 and currently employs 6,000 wonderful people. Our diverse portfolio includes iconic and mouth-watering global brands such as Trident, Oreo, Philadelphia, and local jewels like Clorets and Bubbaloo. We are leaders in the making of cream cheese, powdered beverages and confections—in fact, we make seven out of every 10 chewing gums consumed by Mexicans. Our growth is supported by our cutting-edge manufacturing facilities, such as our Puebla Plant and Nuevo León HUB, which are the largest gums, candies and biscuits factories in the world in terms of volume. You can buy are products in 900,000 places in Mexico. We are also home to one of the 11 technology centers Mondelez International has worldwide, a specialized gum and candy facility that places us at the forefront of innovation and development in the country and drives our purpose to lead the future of snacking. We are pioneers in the country in work-life balance practices such as extended maternity leave, open spaces, remote work and flexible working hours.

Job Type Regular Brand & Portfolio Management Marketing

At Mondelēz International, our purpose is to empower people to snack right through offering the right snack, for the right moment, made the right way. That means delivering a broader range of delicious, high-quality snacks that nourish life's moments, made with sustainable ingredients and packaging that consumers can feel good about. We have a rich portfolio of strong brands – both global and local. Including many household names such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. We are proud to hold the number 1 position globally in biscuits, chocolate and candy as well as the No. 2 position in gum Our 80,000 Makers and Bakers are located in our operations in more than 80 countries and are working to sell our products in over 150 countries around the world. They are energized for growth and critical to us living our purpose and values. We are a diverse community that can make things happen, and happen fast.

Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

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