Remote Digital Marketing Specialist

Sandvik Ab; México; Remote; MXN 360,000 - 540,000; Full time

Job summary

Sandvik AB is seeking a remote Digital Marketing Specialist to develop and execute online strategies that boost brand visibility and generate qualified leads. You will oversee SEO, SEM, content, social media, and email campaigns, with a data-driven approach and a focus on continuous improvement.

Responsibilities include managing PPC campaigns, analyzing performance, and collaborating with design/content teams to ensure consistent messaging across channels.

Qualifications

• 3+ years in digital marketing roles.
• Strong understanding of SEO, SEM, content marketing, social media marketing, and email marketing.
• Proficient with Google Analytics, Google Ads and social platforms.

Responsibilities

• Develop, implement, and manage online marketing strategies across channels (SEO, SEM, social, email).
• Conduct keyword research and competitor analysis to optimize rankings and campaigns.
• Manage paid advertising campaigns (Google Ads, social) to maximize ROI and CPA.
• Create engaging content for blog posts, social media, and newsletters.
• Monitor traffic and campaign performance using analytics tools (e.g., Google Analytics).
• Analyze data, generate reports, and provide actionable insights.
• Stay updated with digital marketing trends and best practices.
• Collaborate with design and content teams to ensure cohesive messaging.
• Manage email campaigns including segmentation and automation.

Skills

Digital marketing

SEO

SEM

Content marketing

Social media marketing

Email marketing

Google Analytics

Google Ads

Data analysis

English proficiency

Education

Bachelor's degree

Tools

Google Analytics

Google Ads

SEMrush

Ahrefs

Job description

Sandvik AB is seeking a remote Digital Marketing Specialist to develop and execute online strategies that boost brand visibility and generate qualified leads. You will oversee SEO, SEM, content, social media, and email campaigns, with a data-driven approach and a focus on continuous improvement.

Responsibilities include managing PPC campaigns, analyzing performance, and collaborating with design/content teams to ensure consistent messaging across channels.