Remote B2B Paid Media Lead

Blacksmith Agency LLC; Ciudad de México; Ibrido; MXN 1.306.000 - 2.052.000; Tempo pieno

Descrizione del lavoro

Blacksmith Agency is seeking a Performance Marketing Specialist to own paid media for a diverse book of B2B and growing-brand clients. You’ll set targeting, allocate budgets and shape the narrative during client conversations.

You will lead campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, build 90‑day roadmaps, test creatives, and report on ROAS, CPA and pipeline growth with a data-driven voice on calls with US clients.

Competenze

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA/pipeline improvements.
• Experience juggling multiple clients in an agency.
• Clear spoken English with US clients on live calls.

Mansioni

• Own paid media for B2B and growing-brand clients.
• Budget allocation, bidding, targeting and creative testing.
• Conversion tracking and attribution using GA4, GTM and platform pixels.
• Develop 90‑day and quarterly roadmaps; explain numbers on calls.
• Drive account growth through retention and upsell.

Conoscenze

Google Ads

Meta Ads

Agency experience

Live calls

Strumenti

GA4

Tag Manager

Microsoft Ads

Descrizione del lavoro

Blacksmith Agency is seeking a Performance Marketing Specialist to own paid media for a diverse book of B2B and growing-brand clients. You’ll set targeting, allocate budgets and shape the narrative during client conversations.

You will lead campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, build 90‑day roadmaps, test creatives, and report on ROAS, CPA and pipeline growth with a data-driven voice on calls with US clients.