Regional SEO Lead for LA&C & Canada Growth

Philip Morris International

Ciudad de México

On-site

MXN 240,000 - 540,000

Full time

2 days ago

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Job summary

Philip Morris International is seeking a strategic and hands-on SEO specialist to accelerate organic growth across Latin America and Canada. You will shape and execute the regional SEO roadmap, improving visibility, discoverability and performance across our digital commerce and consumer experience platforms.

You will lead cross-market SEO initiatives, work with Content, E-commerce, Product and Technology teams, and mentor junior colleagues.

Qualifications

Proven experience in SEO and digital marketing across multiple markets.
Strong knowledge of technical SEO, on-page optimization and content strategy.
Ability to analyze data and translate insights into business actions.

Responsibilities

Develop and execute SEO strategies across LA&C markets.
Own technical, on-page and content SEO initiatives to improve visibility, traffic and conversion.
Conduct keyword research and competitive benchmarking to identify growth opportunities.
Partner with Content, E-commerce, Product and Tech teams to align roadmaps.
Lead technical SEO audits and address indexing and site performance issues.
Define SEO measurement frameworks and dashboards for stakeholders.
Monitor search trends and algorithm changes to adapt strategies.
Coordinate agencies and external partners for strong execution.
Lead small projects and share best practices with markets.