PPC Manager, Urgent Care (Remote, Merida)

Blacksmith Agency; Mérida; Remote; MXN 1,310,000 - 2,059,000; Full time

Job summary

Blacksmith Agency is seeking a PPC Manager for Urgent Care accounts. You will own paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads, guiding budgets, bids, and narrative for client inquiries.

You will be the strategic voice, delivering ROAS improvements and driving long-term relationships with multi-location urgent care clients. The role requires clear English communication with US clients on live calls, and prior agency experience handling several clients simultaneously.

Qualifications

• 3+ years hands-on experience in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvements with multiple clients.
• Agency experience managing several clients simultaneously.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media for urgent care clients across Google, Meta, LinkedIn, and Microsoft Ads.
• Manage budget allocation, bidding, targeting, and creative testing.
• Implement and verify conversion tracking using GA4, Tag Manager, and platform pixels.
• Develop 90-day and quarterly roadmaps and present performance stories to clients.
• Drive account growth through retention, upsell, and long-term partnerships.

Skills

Google Ads

Meta Ads

Agency experience

English communication

Multi-location campaigns

Tools

GA4

Google Tag Manager

Pixels

Job description

• Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As PPC Manager, Urgent Care you own paid media for a book of urgent care clients (urgent care groups running many sites): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for urgent care or similar multi-location businesses is a strong plus.