Performance Marketing Specialist (Remote, Puebla)

Blacksmith Agency; Puebla de Zaragoza; Remote; MXN 1,306,000 - 2,239,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency looking for a Performance Marketing Specialist to own paid media for a book of B2B and growing-brand clients. You will steer targeting, budgeting, roadmap and client storytelling on calls with US-based clients.

You bring 3+ years in Google Ads and Meta, agency experience across multiple clients, and clear spoken English for live calls. This is a remote, full-time role serving clients in the USA, Canada, Latin America or South Africa.

Qualifications

• 3+ years hands-on in Google Ads and Meta
• Agency experience managing multiple clients
• Clear spoken English with US clients on live calls

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• Develop the 90 day and quarterly roadmaps for each client and explain the numbers on calls.
• Drive account growth: retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

LinkedIn Ads

Microsoft Ads

Budgeting

Campaign optimization

Agency experience

Client communication

Job description

Blacksmith Agency

Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Performance Marketing Specialist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.