Performance Marketing Manager (Remote, Guadalajara)

Blacksmith Agency; Región Centro; Remote; MXN 420,000 - 640,000; Full time

Job summary

Blacksmith Agency in a fully remote setup seeks a Performance Marketing Manager to own paid media for B2B and growing-brand clients. You will steer strategy, budgets, testing, and storytelling during client calls.

You will manage Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize ROAS, CPA and pipeline, collaborate with multiple clients, and maintain clear English communication with US-based clients on live calls.

Qualifications

• 3+ years hands-on in Google Ads and Meta
• Proven ROAS/CPA/pipeline improvements
• Agency experience across multiple clients
• Clear spoken English with US clients on live calls

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads
• Handle budget allocation, bidding, targeting and testing
• Implement conversion tracking with GA4, Tag Manager and platform pixels
• Develop 90 day and quarterly roadmaps for each client
• Drive account growth through retention, upsell and long-term relationships

Skills

ROAS improvement

CPA optimization

Agency management

English communication

Tools

Google Ads

Meta

LinkedIn Ads

Microsoft Ads

GA4

Tag Manager

Job description

Blacksmith Agency

• Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Performance Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.