Oncology Commercial Lead, Solid Tumors

AbbVie; Ciudad de México; Presencial; MXN 1.200.000 - 2.100.000; Jornada completa

Descripción de la vacante

AbbVie in Mexico City is seeking an experienced Marketing and Sales Leader to drive strategic and tactical development for the assigned core products franchise. You will lead strategic and cross-functional teams to shape the Patient Journey and position AbbVie as a market leader through insight-driven, compliant actions.

The role requires strong leadership, KPI-driven execution, and the ability to deliver customer-centric campaigns across omnichannel channels within a regulated healthcare

Formación

• Bachelor's Degree or equivalent.
• Advanced degree or previous sales/marketing experience required in Oncology at the solid tumors space.
• Key stakeholder mapping knowledge for Mexican Oncologists.
• Preferred: Marketing and/or sales track record of success within biotech/pharmaceutical, experience with project management, MBA
• Solid working knowledge of healthcare environment and evolving landscape in Mexico for private and public market
• Solid knowledge of strategic and tactical marketing principles and techniques including digital and finance principles and processes
• Business analysis and planning skills that drive sales performance
• Excellent judgment and decision-making skills
• Ability to create a culture of winning and full team engagement
• Proven ability to deliver candid, effective feedback and efficiently manage performance
• Ability to translate strategies into actionable and realistic marketing actions
• Ability to lead, motivate and coordinate Cross functional teams
• Ability to set a vision and a strategy.
• Build and inspire individuals and teams for success
• Collaborates and influence without authority across organizations
• Demonstrated ability to network and partner effectively across functional areas
• English language proficiency verbally and writing (for all non-English speaking countries)

Responsabilidades

• Lead multiple core marketing and business processes as Strategic, financial forecasts/plans, and budget plan management.
• Lead effectively as Brand Team Leader the Integrated Brand Team to anticipate trends and develop in-depth customer insight to anticipate stakeholder needs, adapt organization co-creating and delivering integrated brand winning strategies—with a continuous brand plan, winning access, best-in-class execution, and superior label and value propositions that unlock the unlimited potential of our portfolio; translating strategy to implementation into tactics, communicate clearly and allocate responsibilities to cross functional team members and in-field team
• Responsible for analysis, planning, implementation, control tactical programs working with cross functional partners, and integrated brand team, as well develop omnichannel brand promotional materials and tools
• Develops view on Brand issues and competitive positioning, customer segments and their needs and market development
• Develop the sales strategy and planning for field-based team by driving agreed upon short term sales targets and long-term goals
• Deliver sales performance and relevant Brand Key Performance Indicators (KPIs) in order to meet or exceed district sales plan within expense budgets.
• Optimize resource utilization by leading, developing and coaching Sales Team performance including setting sales targets and incentive schemes, managing Sales Force Management Systems and KPIs to continuously improve district sales performance. Ensure regular updates on Sales Team skills in terms of competency model, brand, medical, technical and special in-field knowledge areas.
• Professionally mange cross functional cooperation, lead, manage and coordinate effective multidisciplinary In Field Teams (including Key Account Management) and ensure strategic and tactical alignment between In Field and Brand Team activities including timely and qualitative market intelligence information flow between In Field, Brand Teams and Sales Function in order to optimize brand strategy and its execution.
• Ensure district priorities, activities and engagement plans are aligned with brand strategy and national strategic priorities in order to optimize strategic momentum and drive brand success.
• Monitor and consolidate the outcomes of regional engagement and account plans in order to feed the brand planning process and to anticipate market needs and/or changes.

Conocimientos

Brand strategy

Sales management

Cross-functional leadership

Omnichannel marketing

KPI analysis

English proficiency

Educación

Bachelor's degree or equivalent

Advanced degree or oncology sales/marketing experience

Descripción del empleo

AbbVie in Mexico City is seeking an experienced Marketing and Sales Leader to drive strategic and tactical development for the assigned core products franchise. You will lead strategic and cross-functional teams to shape the Patient Journey and position AbbVie as a market leader through insight-driven, compliant actions.

The role requires strong leadership, KPI-driven execution, and the ability to deliver customer-centric campaigns across omnichannel channels within a regulated healthcare